Strategic technology management: building bridges between sciences, engineering and business management
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Imperial College Press
2008
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | X, 461 S. Ill., graph. Darst., Kt. |
| ISBN: | 186094874X 1860949266 9781860948749 9781860949265 |
Internformat
MARC
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| 245 | 1 | 0 | |a Strategic technology management |b building bridges between sciences, engineering and business management |c ed. by George Tesar ... |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a London |b Imperial College Press |c 2008 | |
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| 650 | 4 | |a New products |x Marketing | |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-016789948 | ||
Datensatz im Suchindex
| _version_ | 1804138100636516352 |
|---|---|
| adam_text | Contents
Introduction
to the Second Edition
ix
Topic Area
1:
Managing the Creative Process
in a Cross-Functional Global Environment
1
Case
1:
The WINDEX
1200:
Aircraft Development
11
Case
2:
Anderson Research Institute: Marketing
of a New Technology
27
Case
3:
Flatplains Robotics International
43
Topic Area
2:
Product Concept Development
in a Competitive Market Place
59
Case
4:
Phytoremediation: A Natural Solution
to Environmental Contamination
69
Case
5:
Commercialization of Refractory Innovation
93
Case
6:
Management Training Issues in
Engineering-Driven Companies:
The Case of
Ultrahone,
Inc
109
Case
7:
The Rover Project: A Corporate Start-Up
Within TechCo
127
Topic Area
3:
Business Analysis and Market Potential
155
Case
8:
Apple Construction Company: How to Stay
Away from Low Bid Customers and
Non-Valuable Dyadic Relations
167
Case
9:
SSI Technologies (A)
183
Case
10:
Lifton Hydra Team
207
Case
11 :
Eggsercizer
—
The World s Smallest Exercise
Machine
243
Case
12:
Decision Support For Stage-Gate Processes
273
viii Strategic Technology Management
Topic
Area
4:
Getting
a Product
from the
Laboratory to the Market
285
Case
13:
Biosolutions
Incorporated: A Company
in Search of Financing
295
Case
14:
Implementing ISO
22000
Standards to
Enhance Safety in Food Supply Chains
315
Case
15:
SH a.s.: A Company in Search of its
Market Options
333
Case
16:
Intuit ProSeries (A)
361
Case
17:
Illustrated Items Immortal Etchants
385
Topic Area
5:
Commercialization of New Technology
391
Case
18:
New Product Launch and Marketing
Research Findings
401
Case
19:
Borono-198: New Product Marketing
Strategy
413
Case
20:
From Laboratory Bench to Marketplace
—
The Chontrol® Story: A Legacy to
Government-Academia-Industry Partnerships
429
Integration of Material
439
List of Websites
449
Index
455
|
| adam_txt |
Contents
Introduction
to the Second Edition
ix
Topic Area
1:
Managing the Creative Process
in a Cross-Functional Global Environment
1
Case
1:
The WINDEX
1200:
Aircraft Development
11
Case
2:
Anderson Research Institute: Marketing
of a New Technology
27
Case
3:
Flatplains Robotics International
43
Topic Area
2:
Product Concept Development
in a Competitive Market Place
59
Case
4:
Phytoremediation: A Natural Solution
to Environmental Contamination
69
Case
5:
Commercialization of Refractory Innovation
93
Case
6:
Management Training Issues in
Engineering-Driven Companies:
The Case of
Ultrahone,
Inc
109
Case
7:
The Rover Project: A Corporate Start-Up
Within TechCo
127
Topic Area
3:
Business Analysis and Market Potential
155
Case
8:
Apple Construction Company: How to Stay
Away from Low Bid Customers and
Non-Valuable Dyadic Relations
167
Case
9:
SSI Technologies (A)
183
Case
10:
Lifton Hydra Team
207
Case
11 :
Eggsercizer
—
"The World's Smallest Exercise
Machine"
243
Case
12:
Decision Support For Stage-Gate Processes
273
viii Strategic Technology Management
Topic
Area
4:
Getting
a Product
from the
Laboratory to the Market
285
Case
13:
Biosolutions
Incorporated: A Company
in Search of Financing
295
Case
14:
Implementing ISO
22000
Standards to
Enhance Safety in Food Supply Chains
315
Case
15:
SH a.s.: A Company in Search of its
Market Options
333
Case
16:
Intuit ProSeries (A)
361
Case
17:
Illustrated Items' Immortal Etchants
385
Topic Area
5:
Commercialization of New Technology
391
Case
18:
New Product Launch and Marketing
Research Findings
401
Case
19:
Borono-198: New Product Marketing
Strategy
413
Case
20:
From Laboratory Bench to Marketplace
—
The "Chontrol®" Story: A Legacy to
Government-Academia-Industry Partnerships
429
Integration of Material
439
List of Websites
449
Index
455 |
| any_adam_object | 1 |
| any_adam_object_boolean | 1 |
| author2 | Tesar, George |
| author2_role | edt |
| author2_variant | g t gt |
| author_facet | Tesar, George |
| building | Verbundindex |
| bvnumber | BV035122311 |
| callnumber-first | T - Technology |
| callnumber-label | T175 |
| callnumber-raw | T175.5 |
| callnumber-search | T175.5 |
| callnumber-sort | T 3175.5 |
| callnumber-subject | T - General Technology |
| classification_rvk | ZG 9200 |
| ctrlnum | (OCoLC)185033184 (DE-599)HBZHT015687637 |
| dewey-full | 608.0688 607.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 608 - Patents 607 - Education, research, related topics |
| dewey-raw | 608.0688 607.2 |
| dewey-search | 608.0688 607.2 |
| dewey-sort | 3608.0688 |
| dewey-tens | 600 - Technology (Applied sciences) |
| discipline | Technik Technik allgemein |
| discipline_str_mv | Technik Technik allgemein |
| edition | 2. ed. |
| format | Book |
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| illustrated | Illustrated |
| index_date | 2024-07-02T22:21:40Z |
| indexdate | 2024-07-09T21:22:49Z |
| institution | BVB |
| isbn | 186094874X 1860949266 9781860948749 9781860949265 |
| language | English |
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| spelling | Strategic technology management building bridges between sciences, engineering and business management ed. by George Tesar ... 2. ed. London Imperial College Press 2008 X, 461 S. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Research, Industrial Economic aspects New products Marketing Innovationsmanagement (DE-588)4161817-8 gnd rswk-swf Technischer Fortschritt (DE-588)4059252-2 gnd rswk-swf Technologiemanagement (DE-588)4215161-2 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content (DE-588)4522595-3 Fallstudiensammlung gnd-content Technologiemanagement (DE-588)4215161-2 s Strategisches Management (DE-588)4124261-0 s DE-604 Technischer Fortschritt (DE-588)4059252-2 s Innovationsmanagement (DE-588)4161817-8 s Tesar, George edt Digitalisierung UB Bayreuth application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016789948&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Strategic technology management building bridges between sciences, engineering and business management Research, Industrial Economic aspects New products Marketing Innovationsmanagement (DE-588)4161817-8 gnd Technischer Fortschritt (DE-588)4059252-2 gnd Technologiemanagement (DE-588)4215161-2 gnd Strategisches Management (DE-588)4124261-0 gnd |
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| title | Strategic technology management building bridges between sciences, engineering and business management |
| title_auth | Strategic technology management building bridges between sciences, engineering and business management |
| title_exact_search | Strategic technology management building bridges between sciences, engineering and business management |
| title_exact_search_txtP | Strategic technology management building bridges between sciences, engineering and business management |
| title_full | Strategic technology management building bridges between sciences, engineering and business management ed. by George Tesar ... |
| title_fullStr | Strategic technology management building bridges between sciences, engineering and business management ed. by George Tesar ... |
| title_full_unstemmed | Strategic technology management building bridges between sciences, engineering and business management ed. by George Tesar ... |
| title_short | Strategic technology management |
| title_sort | strategic technology management building bridges between sciences engineering and business management |
| title_sub | building bridges between sciences, engineering and business management |
| topic | Research, Industrial Economic aspects New products Marketing Innovationsmanagement (DE-588)4161817-8 gnd Technischer Fortschritt (DE-588)4059252-2 gnd Technologiemanagement (DE-588)4215161-2 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Research, Industrial Economic aspects New products Marketing Innovationsmanagement Technischer Fortschritt Technologiemanagement Strategisches Management Aufsatzsammlung Fallstudiensammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016789948&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT tesargeorge strategictechnologymanagementbuildingbridgesbetweensciencesengineeringandbusinessmanagement |