Investor relations: principles and international best practices of financial communications
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Basingstoke [u.a.]
Palgrave Macmillan
2008
|
| Ausgabe: | 1. publ. |
| Schriftenreihe: | Palgrave Macmillan finance and capital markets series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes index. |
| Beschreibung: | XI, 190 S. graph. Darst. |
| ISBN: | 9780230221086 |
Internformat
MARC
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| 245 | 1 | 0 | |a Investor relations |b principles and international best practices of financial communications |c Anne Guimard |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Basingstoke [u.a.] |b Palgrave Macmillan |c 2008 | |
| 300 | |a XI, 190 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Palgrave Macmillan finance and capital markets series | |
| 500 | |a Includes index. | ||
| 650 | 4 | |a Corporations |x Investor relations | |
| 650 | 0 | 7 | |a Unternehmen |0 (DE-588)4061963-1 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| _version_ | 1814192951413178368 |
|---|---|
| adam_text |
Contents
List of Illustrations x
Introduction
xi
1 Competing For Capital
1
1.1
Why Go Public?
2
1.2
The Four Phases of Investor Relations in an IPO
6
1.3
Investor Relations for Private Companies
18
1.4
Private Equity Investor Relations
20
1.5
Debt Investor Relations
20
2
Seven Keys To Successful Investor Relations
24
2.1
Clearly Defined Goals
25
2.2
importance of Senior Management Commitment
25
2.3
The Efficient Investor Relations Organization
26
2.3.1
A Flexible and Scalable Investor Relations Organization
30
2.3.2
Position in the Organization
31
2.3.3
Responsibilities of the Investor Relations Department
32
2.3.3.1
Coordinating financial and strategic
communications
33
2.3.3.2
Building internal awareness of Investor
Relations
34
2.3.3.3
Being the company's spokesperson in the
financial markets
35
23.3
A Keeping management aware of market's
perception
39
2.3.4
Investor Relations: Profiles and Job Descriptions
40
2.3.4.1
Profiles
41
2.3.4.2
Job descriptions
42
2.3.5
External Investor Relations Service Providers
and Advisors
47
yl CONTENTS
2.3.5.1
Scope of assignments
47
2.3.5.2
Identification and selection process
49
2.3.6
Investor Relations Tools
51
2.3.6.1
Contact database
51
2.3.6.2
Monitoring tools
52
2.3.7
Investor Relations Budgets
55
2.4
Quality of Information and Reporting Systems
56
2.5
Understanding and Complying with Legal Requirements
58
2.5.1
Price-Sensitive Information
59
2.5.1.1
Main characteristics of price-sensitive
or privileged information
59
2.5.1.2
Insiders
61
2.5.1.3
Disclosure of price-sensitive information
63
2.5.2
Periodic Disclosure
65
2.5.2.1
Financial accounting information
65
2.5.2.2
Annual general meetings
66
2.5.2.3
Financial transactions
68
2.6
Anticipating Changes in Investor Relations
70
2.6.1
Endogenous Factors
70
2.6.2
Exogenous Factors
73
2.7
The Convergence of Investor Relations and Corporate
Communications
74
2.7.1
Convergence Is Here to Stay
74
2.7.2
Integrated Communications as a Value Driver
74
2.7.3
Ensuring Consistency across Communications
75
Implementing Best Practices in Investor Relations
78
3.1
Identifying Shareholders
79
3.1.1
Legal Means
79
.1.1
Notification of threshold crossing
80
.1.2
Identification by a central securities depositary
80
. 1.3
Analysis of voting results
81
3.1.2
Technical Means
81
.2.1
Free shareholder identification techniques
81
.2.2
Fee-based identification tools
82
3.1.2.3
Financial intermediaries
82
3.2
Attracting and Retaining Shareholders
83
3.2.1
Intelligent Targeting
85
3.2.1.1
Meeting with hedge funds
89
3.2.1.2
Activist shareholders or the limitation of
institutional targeting
89
3.2.2
The "Seed, Harvest and Lock" Approach to Investor
Relations
89
CONTENTS
Щр
3.3
Understanding Market Expectations
90
3.3.1
Form
90
3.3.2
Content
91
3.4
Developing the Financial Calendar
93
3.4.1
Who Prepares the Financial Calendar?
93
3.4.2
Financial Calendar Content
98
3.4.3
Publication of the Financial Calendar
99
3.4.4
Quiet Periods
99
3.5
Crafting Compelling Messages
100
3.5.1
Writing Clearly
102
3.5.2
Financial and Strategic Messages
102
3.5.2.1
The business environment
102
3.5.2.2
Organization
103
3.5.2.3
Human resources
104
3.5.2.4
Commercial, technological, and financial
performance
104
3.5.2.5
Business model
105
3.5.2.6
Strategy
107
3.5.2.7
Risk factors
108
3.5.3
Outlook
108
3.5.3.1
Forecasts, objectives, outlook and guidance
109
3.5.3.2
Selecting guidance indicators
109
3.5.3.3
Choice of time horizon
110
3.5.3.4
Updated outlook 111
3.5.3.5
Profit warnings and preannouncements
112
3.5.4
Shareholder Value Creation
113
3.5.5
Mergers and Acquisitions
115
3.5.6
Corporate Governance and Internal Control
116
3.5.7
Corporate Social Responsibility and
Sustainable Development
117
3.5.8
Investor Relations for Employee Shareholders
117
3.6
Selecting and Implementing Investor Relations Tools
118
3.6.1
Press Releases
119
3.6.2
Visuals, Presentations, and Slideshows
121
3.6.2.1
Form
121
3.6.2.2
Content
122
3.6.3
Online Investor Relations
123
3.6.3.1
Basic principles for Web site construction
123
3.6.3.2
Site content
124
3.6.4
Blogs and Social Media
126
3.6.5
The Annual Report
127
3.6.5.1
The purpose of the annual report
127
уІ
CONTENTS
3.6.5.2
Structure
of the annual report
128
3.6.5.3
Distribution of annual reports
129
3.6.6
Shareholder Letter
130
3.6.7
Financial Advertising
131
3.6.8
Press Kits
131
3.6.9
Public Meetings
132
3.6.10
Solving the "Who Meets Who" Problem
133
3.6.11
Successful Investor Relations Meetings Tactics
134
3.6.12
One-to-One Meetings
135
3.6.13
Roadshows
136
3.6.13.1
Roadshow format
136
3.6.13.2
To go solo or to use a bank
137
3.6.13.3
Roadshow participants
137
3.6.13.4
Ten rules for successful roadshows
138
3.6.14
"Reverse Roadshow"
140
3.6.15
Conferences
141
3.6.16
Analyst and Investor Days
141
3.6.16.1
Objectives
142
3.6.16.2
Planning
142
3.6.16.3
Location
143
3.6.16.4
Content
143
3.6.16.5
Feedback and debriefing
144
3.6.17
Conference Calls
145
3.6.17.1
Making the best use of technology
145
3.6.17.2
Script and presentation
145
3.6.18
Open Days
147
3.6.19
The Annual General Meeting (AGM)
148
3.6.20
Factbooks
150
3.6.21
Written Disclosure Policy
150
3.6.22
The Shareholder Guide
151
3.6.23
Corporate Social Responsibility Report
152
3.6.24
Fact Sheets
152
3.6.25
Deploying Technological Innovation in
Investor Relations
152
3.7
Enhancing Shareholder Loyalty and Retention
153
3.7.1
Extracting Value from the Shareholder Base
153
3.7.2
Combining Financial and Corporate
Communications Strategies
154
3.8
Dealing with Crisis Communication in
Investor Relations
154
3.8.1
Anticipating, Just in Case.
155
3.8.2
Joining Press Relations and Investor Relations Forces
156
CONTENTS
4
Measuring The Value Of Investor Relations
160
4.1
Quantitative Factors
161
4.1.1
Stock-Market
Criteria
161
4.1.2
Equity Research on the Company
161
4.1.3
The Shareholder Base
162
4.1.4
Financial Criteria
163
4.1.5
The Investor Relations Program
163
4.2
Qualitative Factors
164
4.2.1
Perception Studies
165
4.2.1.1
Areas of focus
165
4.2.1.2
Methodology
166
4.2.2
Awards
166
4.2.3
Investor Relations Organizational Structure
167
5
Conclusion
170
Resources
171
Index
183 |
| adam_txt |
Contents
List of Illustrations x
Introduction
xi
1 Competing For Capital
1
1.1
Why Go Public?
2
1.2
The Four Phases of Investor Relations in an IPO
6
1.3
Investor Relations for Private Companies
18
1.4
Private Equity Investor Relations
20
1.5
Debt Investor Relations
20
2
Seven Keys To Successful Investor Relations
24
2.1
Clearly Defined Goals
25
2.2
importance of Senior Management Commitment
25
2.3
The Efficient Investor Relations Organization
26
2.3.1
A Flexible and Scalable Investor Relations Organization
30
2.3.2
Position in the Organization
31
2.3.3
Responsibilities of the Investor Relations Department
32
2.3.3.1
Coordinating financial and strategic
communications
33
2.3.3.2
Building internal awareness of Investor
Relations
34
2.3.3.3
Being the company's spokesperson in the
financial markets
35
23.3
A Keeping management aware of market's
perception
39
2.3.4
Investor Relations: Profiles and Job Descriptions
40
2.3.4.1
Profiles
41
2.3.4.2
Job descriptions
42
2.3.5
External Investor Relations Service Providers
and Advisors
47
yl CONTENTS
2.3.5.1
Scope of assignments
47
2.3.5.2
Identification and selection process
49
2.3.6
Investor Relations Tools
51
2.3.6.1
Contact database
51
2.3.6.2
Monitoring tools
52
2.3.7
Investor Relations Budgets
55
2.4
Quality of Information and Reporting Systems
56
2.5
Understanding and Complying with Legal Requirements
58
2.5.1
Price-Sensitive Information
59
2.5.1.1
Main characteristics of price-sensitive
or privileged information
59
2.5.1.2
Insiders
61
2.5.1.3
Disclosure of price-sensitive information
63
2.5.2
Periodic Disclosure
65
2.5.2.1
Financial accounting information
65
2.5.2.2
Annual general meetings
66
2.5.2.3
Financial transactions
68
2.6
Anticipating Changes in Investor Relations
70
2.6.1
Endogenous Factors
70
2.6.2
Exogenous Factors
73
2.7
The Convergence of Investor Relations and Corporate
Communications
74
2.7.1
Convergence Is Here to Stay
74
2.7.2
Integrated Communications as a Value Driver
74
2.7.3
Ensuring Consistency across Communications
75
Implementing Best Practices in Investor Relations
78
3.1
Identifying Shareholders
79
3.1.1
Legal Means
79
.1.1
Notification of threshold crossing
80
.1.2
Identification by a central securities depositary
80
. 1.3
Analysis of voting results
81
3.1.2
Technical Means
81
.2.1
Free shareholder identification techniques
81
.2.2
Fee-based identification tools
82
3.1.2.3
Financial intermediaries
82
3.2
Attracting and Retaining Shareholders
83
3.2.1
Intelligent Targeting
85
3.2.1.1
Meeting with hedge funds
89
3.2.1.2
Activist shareholders or the limitation of
institutional targeting
89
3.2.2
The "Seed, Harvest and Lock" Approach to Investor
Relations
89
CONTENTS
Щр
3.3
Understanding Market Expectations
90
3.3.1
Form
90
3.3.2
Content
91
3.4
Developing the Financial Calendar
93
3.4.1
Who Prepares the Financial Calendar?
93
3.4.2
Financial Calendar Content
98
3.4.3
Publication of the Financial Calendar
99
3.4.4
Quiet Periods
99
3.5
Crafting Compelling Messages
100
3.5.1
Writing Clearly
102
3.5.2
Financial and Strategic Messages
102
3.5.2.1
The business environment
102
3.5.2.2
Organization
103
3.5.2.3
Human resources
104
3.5.2.4
Commercial, technological, and financial
performance
104
3.5.2.5
Business model
105
3.5.2.6
Strategy
107
3.5.2.7
Risk factors
108
3.5.3
Outlook
108
3.5.3.1
Forecasts, objectives, outlook and guidance
109
3.5.3.2
Selecting guidance indicators
109
3.5.3.3
Choice of time horizon
110
3.5.3.4
Updated outlook 111
3.5.3.5
Profit warnings and preannouncements
112
3.5.4
Shareholder Value Creation
113
3.5.5
Mergers and Acquisitions
115
3.5.6
Corporate Governance and Internal Control
116
3.5.7
Corporate Social Responsibility and
Sustainable Development
117
3.5.8
Investor Relations for Employee Shareholders
117
3.6
Selecting and Implementing Investor Relations Tools
118
3.6.1
Press Releases
119
3.6.2
Visuals, Presentations, and Slideshows
121
3.6.2.1
Form
121
3.6.2.2
Content
122
3.6.3
Online Investor Relations
123
3.6.3.1
Basic principles for Web site construction
123
3.6.3.2
Site content
124
3.6.4
Blogs and Social Media
126
3.6.5
The Annual Report
127
3.6.5.1
The purpose of the annual report
127
уІ
CONTENTS
3.6.5.2
Structure
of the annual report
128
3.6.5.3
Distribution of annual reports
129
3.6.6
Shareholder Letter
130
3.6.7
Financial Advertising
131
3.6.8
Press Kits
131
3.6.9
Public Meetings
132
3.6.10
Solving the "Who Meets Who" Problem
133
3.6.11
Successful Investor Relations Meetings Tactics
134
3.6.12
One-to-One Meetings
135
3.6.13
Roadshows
136
3.6.13.1
Roadshow format
136
3.6.13.2
To go solo or to use a bank
137
3.6.13.3
Roadshow participants
137
3.6.13.4
Ten rules for successful roadshows
138
3.6.14
"Reverse Roadshow"
140
3.6.15
Conferences
141
3.6.16
Analyst and Investor Days
141
3.6.16.1
Objectives
142
3.6.16.2
Planning
142
3.6.16.3
Location
143
3.6.16.4
Content
143
3.6.16.5
Feedback and debriefing
144
3.6.17
Conference Calls
145
3.6.17.1
Making the best use of technology
145
3.6.17.2
Script and presentation
145
3.6.18
Open Days
147
3.6.19
The Annual General Meeting (AGM)
148
3.6.20
Factbooks
150
3.6.21
Written Disclosure Policy
150
3.6.22
The Shareholder Guide
151
3.6.23
Corporate Social Responsibility Report
152
3.6.24
Fact Sheets
152
3.6.25
Deploying Technological Innovation in
Investor Relations
152
3.7
Enhancing Shareholder Loyalty and Retention
153
3.7.1
Extracting Value from the Shareholder Base
153
3.7.2
Combining Financial and Corporate
Communications Strategies
154
3.8
Dealing with Crisis Communication in
Investor Relations
154
3.8.1
Anticipating, Just in Case.
155
3.8.2
Joining Press Relations and Investor Relations Forces
156
CONTENTS
4
Measuring The Value Of Investor Relations
160
4.1
Quantitative Factors
161
4.1.1
Stock-Market
Criteria
161
4.1.2
Equity Research on the Company
161
4.1.3
The Shareholder Base
162
4.1.4
Financial Criteria
163
4.1.5
The Investor Relations Program
163
4.2
Qualitative Factors
164
4.2.1
Perception Studies
165
4.2.1.1
Areas of focus
165
4.2.1.2
Methodology
166
4.2.2
Awards
166
4.2.3
Investor Relations Organizational Structure
167
5
Conclusion
170
Resources
171
Index
183 |
| any_adam_object | 1 |
| any_adam_object_boolean | 1 |
| author | Guimard, Anne 1962- |
| author_GND | (DE-588)138774331 |
| author_facet | Guimard, Anne 1962- |
| author_role | aut |
| author_sort | Guimard, Anne 1962- |
| author_variant | a g ag |
| building | Verbundindex |
| bvnumber | BV035096523 |
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| callnumber-label | HD2744 |
| callnumber-raw | HD2744 |
| callnumber-search | HD2744 |
| callnumber-sort | HD 42744 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 637 QP 720 QP 750 |
| ctrlnum | (OCoLC)244177168 (DE-599)HBZHT015758472 |
| dewey-full | 659.285 658.15/224 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations 658 - General management |
| dewey-raw | 659.285 658.15/224 |
| dewey-search | 659.285 658.15/224 |
| dewey-sort | 3659.285 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 1. publ. |
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| id | DE-604.BV035096523 |
| illustrated | Illustrated |
| index_date | 2024-07-02T22:12:28Z |
| indexdate | 2024-10-28T21:00:17Z |
| institution | BVB |
| isbn | 9780230221086 |
| language | English |
| lccn | 2008035168 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016764562 |
| oclc_num | 244177168 |
| open_access_boolean | |
| owner | DE-703 DE-Aug4 |
| owner_facet | DE-703 DE-Aug4 |
| physical | XI, 190 S. graph. Darst. |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Palgrave Macmillan |
| record_format | marc |
| series2 | Palgrave Macmillan finance and capital markets series |
| spelling | Guimard, Anne 1962- Verfasser (DE-588)138774331 aut Investor relations principles and international best practices of financial communications Anne Guimard 1. publ. Basingstoke [u.a.] Palgrave Macmillan 2008 XI, 190 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Palgrave Macmillan finance and capital markets series Includes index. Corporations Investor relations Unternehmen (DE-588)4061963-1 gnd rswk-swf Investor Relations (DE-588)4331168-4 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Investor Relations (DE-588)4331168-4 s DE-604 Digitalisierung UB Bayreuth application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016764562&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Guimard, Anne 1962- Investor relations principles and international best practices of financial communications Corporations Investor relations Unternehmen (DE-588)4061963-1 gnd Investor Relations (DE-588)4331168-4 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4331168-4 |
| title | Investor relations principles and international best practices of financial communications |
| title_auth | Investor relations principles and international best practices of financial communications |
| title_exact_search | Investor relations principles and international best practices of financial communications |
| title_exact_search_txtP | Investor relations principles and international best practices of financial communications |
| title_full | Investor relations principles and international best practices of financial communications Anne Guimard |
| title_fullStr | Investor relations principles and international best practices of financial communications Anne Guimard |
| title_full_unstemmed | Investor relations principles and international best practices of financial communications Anne Guimard |
| title_short | Investor relations |
| title_sort | investor relations principles and international best practices of financial communications |
| title_sub | principles and international best practices of financial communications |
| topic | Corporations Investor relations Unternehmen (DE-588)4061963-1 gnd Investor Relations (DE-588)4331168-4 gnd |
| topic_facet | Corporations Investor relations Unternehmen Investor Relations |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016764562&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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