Brand sense: how to build powerful brands through touch, taste, smell, sight & sound
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Kogan Page
2005
|
| Ausgabe: | Repr. |
| Schlagworte: | |
| Beschreibung: | XII, 237 S. Ill., graph. Darst. |
| ISBN: | 9780749443719 0749443715 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804138051766583296 |
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| adam_txt | |
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| author | Lindstrøm, Martin 1970- |
| author_GND | (DE-588)132204878 |
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| author_role | aut |
| author_sort | Lindstrøm, Martin 1970- |
| author_variant | m l ml |
| building | Verbundindex |
| bvnumber | BV035093515 |
| callnumber-first | H - Social Science |
| callnumber-label | HD69 |
| callnumber-raw | HD69.B7 |
| callnumber-search | HD69.B7 |
| callnumber-sort | HD 269 B7 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)60666910 (DE-599)HBZHT015532661 |
| dewey-full | 658.827 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.827 |
| dewey-search | 658.827 |
| dewey-sort | 3658.827 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Repr. |
| format | Book |
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| illustrated | Illustrated |
| index_date | 2024-07-02T22:11:28Z |
| indexdate | 2024-07-09T21:22:03Z |
| institution | BVB |
| isbn | 9780749443719 0749443715 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016761595 |
| oclc_num | 60666910 |
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| owner_facet | DE-473 DE-BY-UBG DE-1102 DE-188 |
| physical | XII, 237 S. Ill., graph. Darst. |
| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | Kogan Page |
| record_format | marc |
| spelling | Lindstrøm, Martin 1970- Verfasser (DE-588)132204878 aut Brand sense how to build powerful brands through touch, taste, smell, sight & sound Martin Lindstrom Repr. London Kogan Page 2005 XII, 237 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Psychologie Brand name products Business names Advertising Brand name products Advertising Psychological aspects Senses and sensation Markenartikel (DE-588)4037584-5 gnd rswk-swf Werbepsychologie (DE-588)4140889-5 gnd rswk-swf Sinne (DE-588)4055113-1 gnd rswk-swf Wahrnehmungspsychologie (DE-588)4079011-3 gnd rswk-swf Vermarktung (DE-588)4121857-7 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Markenartikel (DE-588)4037584-5 s Markenpolitik (DE-588)4144679-3 s Wahrnehmungspsychologie (DE-588)4079011-3 s DE-604 Werbepsychologie (DE-588)4140889-5 s DE-188 Vermarktung (DE-588)4121857-7 s Sinne (DE-588)4055113-1 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lindstrøm, Martin 1970- Brand sense how to build powerful brands through touch, taste, smell, sight & sound Psychologie Brand name products Business names Advertising Brand name products Advertising Psychological aspects Senses and sensation Markenartikel (DE-588)4037584-5 gnd Werbepsychologie (DE-588)4140889-5 gnd Sinne (DE-588)4055113-1 gnd Wahrnehmungspsychologie (DE-588)4079011-3 gnd Vermarktung (DE-588)4121857-7 gnd Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4037584-5 (DE-588)4140889-5 (DE-588)4055113-1 (DE-588)4079011-3 (DE-588)4121857-7 (DE-588)4144679-3 |
| title | Brand sense how to build powerful brands through touch, taste, smell, sight & sound |
| title_auth | Brand sense how to build powerful brands through touch, taste, smell, sight & sound |
| title_exact_search | Brand sense how to build powerful brands through touch, taste, smell, sight & sound |
| title_exact_search_txtP | Brand sense how to build powerful brands through touch, taste, smell, sight & sound |
| title_full | Brand sense how to build powerful brands through touch, taste, smell, sight & sound Martin Lindstrom |
| title_fullStr | Brand sense how to build powerful brands through touch, taste, smell, sight & sound Martin Lindstrom |
| title_full_unstemmed | Brand sense how to build powerful brands through touch, taste, smell, sight & sound Martin Lindstrom |
| title_short | Brand sense |
| title_sort | brand sense how to build powerful brands through touch taste smell sight sound |
| title_sub | how to build powerful brands through touch, taste, smell, sight & sound |
| topic | Psychologie Brand name products Business names Advertising Brand name products Advertising Psychological aspects Senses and sensation Markenartikel (DE-588)4037584-5 gnd Werbepsychologie (DE-588)4140889-5 gnd Sinne (DE-588)4055113-1 gnd Wahrnehmungspsychologie (DE-588)4079011-3 gnd Vermarktung (DE-588)4121857-7 gnd Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Psychologie Brand name products Business names Advertising Brand name products Advertising Psychological aspects Senses and sensation Markenartikel Werbepsychologie Sinne Wahrnehmungspsychologie Vermarktung Markenpolitik |
| work_keys_str_mv | AT lindstrømmartin brandsensehowtobuildpowerfulbrandsthroughtouchtastesmellsightsound |