Community-Marketing-Management: wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Norderstedt
Books on Demand
2008
|
| Ausgabe: | 2., vollst. überarb. u. erw. Aufl. |
| Schriftenreihe: | Reihe Brain Injection - Social Media Marketing
1 |
| Schlagworte: | |
| Beschreibung: | 260 S. Ill. |
| ISBN: | 9783833492624 |
Internformat
MARC
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| 035 | |a (OCoLC)255139029 | ||
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| 245 | 1 | 0 | |a Community-Marketing-Management |b wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt |c Frank Mühlenbeck ; Klemens Skibicki |
| 250 | |a 2., vollst. überarb. u. erw. Aufl. | ||
| 264 | 1 | |a Norderstedt |b Books on Demand |c 2008 | |
| 300 | |a 260 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Reihe Brain Injection - Social Media Marketing |v 1 | |
| 650 | 4 | |a Ratgeber / Guidebook - 29 | |
| 650 | 4 | |a Virtuelle Gemeinschaft / Internet / Soziales Netzwerk / Marketingpolitik | |
| 650 | 0 | 7 | |a Online-Community |0 (DE-588)1071012568 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |2 gnd |9 rswk-swf |
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| 650 | 0 | 7 | |a Marketingkonzept |0 (DE-588)4120696-4 |2 gnd |9 rswk-swf |
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| 689 | 0 | 1 | |a Online-Community |0 (DE-588)1071012568 |D s |
| 689 | 0 | 2 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |D s |
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| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| DE-BY-863_location | 1000 1340 |
|---|---|
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| DE-BY-FWS_katkey | 362269 |
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| _version_ | 1806173702050545664 |
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Mühlenbeck, Frank Skibicki, Klemens |
| author_facet | Mühlenbeck, Frank Skibicki, Klemens |
| author_role | aut aut |
| author_sort | Mühlenbeck, Frank |
| author_variant | f m fm k s ks |
| building | Verbundindex |
| bvnumber | BV035072937 |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)255139029 (DE-599)BVBBV035072937 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 2., vollst. überarb. u. erw. Aufl. |
| format | Book |
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| id | DE-604.BV035072937 |
| illustrated | Illustrated |
| index_date | 2024-07-02T22:04:44Z |
| indexdate | 2024-08-01T10:37:50Z |
| institution | BVB |
| isbn | 9783833492624 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016741300 |
| oclc_num | 255139029 |
| open_access_boolean | |
| owner | DE-384 DE-898 DE-BY-UBR DE-1102 DE-92 DE-473 DE-BY-UBG DE-859 DE-863 DE-BY-FWS DE-B1533 DE-M347 DE-188 DE-861 |
| owner_facet | DE-384 DE-898 DE-BY-UBR DE-1102 DE-92 DE-473 DE-BY-UBG DE-859 DE-863 DE-BY-FWS DE-B1533 DE-M347 DE-188 DE-861 |
| physical | 260 S. Ill. |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Books on Demand |
| record_format | marc |
| series | Reihe Brain Injection - Social Media Marketing |
| series2 | Reihe Brain Injection - Social Media Marketing |
| spellingShingle | Mühlenbeck, Frank Skibicki, Klemens Community-Marketing-Management wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt Reihe Brain Injection - Social Media Marketing Ratgeber / Guidebook - 29 Virtuelle Gemeinschaft / Internet / Soziales Netzwerk / Marketingpolitik Online-Community (DE-588)1071012568 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Marketinginstrument (DE-588)4214539-9 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketingkonzept (DE-588)4120696-4 gnd |
| subject_GND | (DE-588)1071012568 (DE-588)7548364-6 (DE-588)4214539-9 (DE-588)4168907-0 (DE-588)4120696-4 |
| title | Community-Marketing-Management wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt |
| title_auth | Community-Marketing-Management wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt |
| title_exact_search | Community-Marketing-Management wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt |
| title_exact_search_txtP | Community-Marketing-Management wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt |
| title_full | Community-Marketing-Management wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt Frank Mühlenbeck ; Klemens Skibicki |
| title_fullStr | Community-Marketing-Management wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt Frank Mühlenbeck ; Klemens Skibicki |
| title_full_unstemmed | Community-Marketing-Management wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt Frank Mühlenbeck ; Klemens Skibicki |
| title_short | Community-Marketing-Management |
| title_sort | community marketing management wie man online communities im internet zeitalter des web 2 0 zum erfolg fuhrt |
| title_sub | wie man Online-Communities im Internet-Zeitalter des Web 2.0 zum Erfolg führt |
| topic | Ratgeber / Guidebook - 29 Virtuelle Gemeinschaft / Internet / Soziales Netzwerk / Marketingpolitik Online-Community (DE-588)1071012568 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Marketinginstrument (DE-588)4214539-9 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketingkonzept (DE-588)4120696-4 gnd |
| topic_facet | Ratgeber / Guidebook - 29 Virtuelle Gemeinschaft / Internet / Soziales Netzwerk / Marketingpolitik Online-Community World Wide Web 2.0 Marketinginstrument Marketingmanagement Marketingkonzept |
| volume_link | (DE-604)BV023208999 |
| work_keys_str_mv | AT muhlenbeckfrank communitymarketingmanagementwiemanonlinecommunitiesiminternetzeitalterdesweb20zumerfolgfuhrt AT skibickiklemens communitymarketingmanagementwiemanonlinecommunitiesiminternetzeitalterdesweb20zumerfolgfuhrt |
THWS Würzburg Zentralbibliothek Lesesaal
| Signatur: |
1000 QP 650 M945(2) |
|---|---|
| Exemplar 1 | ausleihbar Verfügbar Bestellen |
THWS Würzburg Teilbibliothek SHL, Raum I.2.11
| Signatur: |
1340 QP 650 M945(2)st |
|---|---|
| Exemplar 1 | nicht ausleihbar Verfügbar Bestellen |