The long tail: how endless choice is creating unlimited demand
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Random House
2007
|
| Schlagworte: | |
| Beschreibung: | XII, 244 S. graph. Darst. |
| ISBN: | 9781844138517 |
Internformat
MARC
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| 020 | |a 9781844138517 |9 978-1-8441-3851-7 | ||
| 035 | |a (OCoLC)77797265 | ||
| 035 | |a (DE-599)BVBBV035051118 | ||
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| 100 | 1 | |a Anderson, Chris |d 1961- |e Verfasser |0 (DE-588)132786168 |4 aut | |
| 245 | 1 | 0 | |a The long tail |b how endless choice is creating unlimited demand |c Chris Anderson |
| 264 | 1 | |a London |b Random House |c 2007 | |
| 300 | |a XII, 244 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
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| 650 | 4 | |a Market segmentation | |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Marketing |x Technological innovations | |
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Datensatz im Suchindex
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| author | Anderson, Chris 1961- |
| author_GND | (DE-588)132786168 |
| author_facet | Anderson, Chris 1961- |
| author_role | aut |
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| author_variant | c a ca |
| building | Verbundindex |
| bvnumber | BV035051118 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.127 |
| callnumber-search | HF5415.127 |
| callnumber-sort | HF 45415.127 |
| callnumber-subject | HF - Commerce |
| classification_rvk | CW 7500 QP 650 |
| ctrlnum | (OCoLC)77797265 (DE-599)BVBBV035051118 |
| dewey-full | 658.802 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 658.8/02 |
| dewey-search | 658.802 658.8/02 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Psychologie Wirtschaftswissenschaften |
| discipline_str_mv | Psychologie Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV035051118 |
| illustrated | Illustrated |
| index_date | 2024-07-02T21:56:32Z |
| indexdate | 2024-07-09T21:21:05Z |
| institution | BVB |
| isbn | 9781844138517 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016719797 |
| oclc_num | 77797265 |
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| owner_facet | DE-19 DE-BY-UBM |
| physical | XII, 244 S. graph. Darst. |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | Random House |
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| spelling | Anderson, Chris 1961- Verfasser (DE-588)132786168 aut The long tail how endless choice is creating unlimited demand Chris Anderson London Random House 2007 XII, 244 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Market segmentation Internet marketing Marketing Technological innovations Wirtschaftstheorie (DE-588)4079351-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Angebot (DE-588)4001997-4 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Nachfrage (DE-588)4041036-5 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s Marktforschung (DE-588)4037630-8 s DE-604 Angebot (DE-588)4001997-4 s Nachfrage (DE-588)4041036-5 s Wirtschaftstheorie (DE-588)4079351-5 s |
| spellingShingle | Anderson, Chris 1961- The long tail how endless choice is creating unlimited demand Market segmentation Internet marketing Marketing Technological innovations Wirtschaftstheorie (DE-588)4079351-5 gnd Marktforschung (DE-588)4037630-8 gnd Angebot (DE-588)4001997-4 gnd Online-Marketing (DE-588)7706419-7 gnd Nachfrage (DE-588)4041036-5 gnd |
| subject_GND | (DE-588)4079351-5 (DE-588)4037630-8 (DE-588)4001997-4 (DE-588)7706419-7 (DE-588)4041036-5 |
| title | The long tail how endless choice is creating unlimited demand |
| title_auth | The long tail how endless choice is creating unlimited demand |
| title_exact_search | The long tail how endless choice is creating unlimited demand |
| title_exact_search_txtP | The long tail how endless choice is creating unlimited demand |
| title_full | The long tail how endless choice is creating unlimited demand Chris Anderson |
| title_fullStr | The long tail how endless choice is creating unlimited demand Chris Anderson |
| title_full_unstemmed | The long tail how endless choice is creating unlimited demand Chris Anderson |
| title_short | The long tail |
| title_sort | the long tail how endless choice is creating unlimited demand |
| title_sub | how endless choice is creating unlimited demand |
| topic | Market segmentation Internet marketing Marketing Technological innovations Wirtschaftstheorie (DE-588)4079351-5 gnd Marktforschung (DE-588)4037630-8 gnd Angebot (DE-588)4001997-4 gnd Online-Marketing (DE-588)7706419-7 gnd Nachfrage (DE-588)4041036-5 gnd |
| topic_facet | Market segmentation Internet marketing Marketing Technological innovations Wirtschaftstheorie Marktforschung Angebot Online-Marketing Nachfrage |
| work_keys_str_mv | AT andersonchris thelongtailhowendlesschoiceiscreatingunlimiteddemand |