APA (7th ed.) Citation

Silk, A. J. (1990). Scale and scope effects on advertising agency costs.

Chicago Style (17th ed.) Citation

Silk, Alvin J. Scale and Scope Effects on Advertising Agency Costs. Cambridge, Mass, 1990.

MLA (9th ed.) Citation

Silk, Alvin J. Scale and Scope Effects on Advertising Agency Costs. 1990.