Managing marketing: [marketing success through good management practice]
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Amsterdam [u.a.]
Elsevier
2007
|
| Ausgabe: | 1. ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XI, 380 S. graph. Darst. |
| ISBN: | 9780750668989 |
Internformat
MARC
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| 003 | DE-604 | ||
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| 008 | 110326s2007 d||| |||| 00||| eng d | ||
| 020 | |a 9780750668989 |9 978-0-7506-6898-9 | ||
| 035 | |a (OCoLC)918138940 | ||
| 035 | |a (DE-599)HBZHT015243746 | ||
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| 041 | 0 | |a eng | |
| 049 | |a DE-188 | ||
| 100 | 1 | |a Palmer, Roger |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Managing marketing |b [marketing success through good management practice] |c Roger Palmer ; Juanita Cockton ; Graham Cooper |
| 250 | |a 1. ed. | ||
| 264 | 1 | |a Amsterdam [u.a.] |b Elsevier |c 2007 | |
| 300 | |a XI, 380 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
| 689 | 0 | |5 DE-188 | |
| 700 | 1 | |a Cockton, Juanita |e Verfasser |4 aut | |
| 700 | 1 | |a Cooper, Graham |e Verfasser |4 aut | |
| 856 | 4 | |u http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2128001&custom_att_2=simple_viewer |3 Inhaltsverzeichnis | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-022152132 | ||
Datensatz im Suchindex
| _version_ | 1804145192197947392 |
|---|---|
| any_adam_object | |
| author | Palmer, Roger Cockton, Juanita Cooper, Graham |
| author_facet | Palmer, Roger Cockton, Juanita Cooper, Graham |
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| author_sort | Palmer, Roger |
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| bvnumber | BV026595765 |
| ctrlnum | (OCoLC)918138940 (DE-599)HBZHT015243746 |
| edition | 1. ed. |
| format | Book |
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| id | DE-604.BV026595765 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T23:15:32Z |
| institution | BVB |
| isbn | 9780750668989 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-022152132 |
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| physical | XI, 380 S. graph. Darst. |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | Elsevier |
| record_format | marc |
| spelling | Palmer, Roger Verfasser aut Managing marketing [marketing success through good management practice] Roger Palmer ; Juanita Cockton ; Graham Cooper 1. ed. Amsterdam [u.a.] Elsevier 2007 XI, 380 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s DE-188 Cockton, Juanita Verfasser aut Cooper, Graham Verfasser aut http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2128001&custom_att_2=simple_viewer Inhaltsverzeichnis |
| spellingShingle | Palmer, Roger Cockton, Juanita Cooper, Graham Managing marketing [marketing success through good management practice] Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 |
| title | Managing marketing [marketing success through good management practice] |
| title_auth | Managing marketing [marketing success through good management practice] |
| title_exact_search | Managing marketing [marketing success through good management practice] |
| title_full | Managing marketing [marketing success through good management practice] Roger Palmer ; Juanita Cockton ; Graham Cooper |
| title_fullStr | Managing marketing [marketing success through good management practice] Roger Palmer ; Juanita Cockton ; Graham Cooper |
| title_full_unstemmed | Managing marketing [marketing success through good management practice] Roger Palmer ; Juanita Cockton ; Graham Cooper |
| title_short | Managing marketing |
| title_sort | managing marketing marketing success through good management practice |
| title_sub | [marketing success through good management practice] |
| topic | Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketingmanagement |
| url | http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2128001&custom_att_2=simple_viewer |
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