Relationship marketing: exploring relational strategies in marketing
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York
Financial Times Prentice Hall
2004
|
Ausgabe: | 2. ed |
Schriftenreihe: | Pearson education
|
Schlagworte: | |
Beschreibung: | XXIII, 268 S. graph. Darst. |
ISBN: | 0273686232 |
Internformat
MARC
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Datensatz im Suchindex
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any_adam_object | |
author | Egan, John |
author_facet | Egan, John |
author_role | aut |
author_sort | Egan, John |
author_variant | j e je |
building | Verbundindex |
bvnumber | BV026499928 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)249700632 (DE-599)BVBBV026499928 |
dewey-full | 658.812 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.812 |
dewey-search | 658.812 |
dewey-sort | 3658.812 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2. ed |
format | Book |
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id | DE-604.BV026499928 |
illustrated | Illustrated |
indexdate | 2024-07-09T23:13:48Z |
institution | BVB |
isbn | 0273686232 |
language | English |
lccn | 2004050659 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-022067418 |
oclc_num | 249700632 |
open_access_boolean | |
owner | DE-188 |
owner_facet | DE-188 |
physical | XXIII, 268 S. graph. Darst. |
publishDate | 2004 |
publishDateSearch | 2004 |
publishDateSort | 2004 |
publisher | Financial Times Prentice Hall |
record_format | marc |
series2 | Pearson education |
spelling | Egan, John Verfasser aut Relationship marketing exploring relational strategies in marketing John Egan 2. ed New York Financial Times Prentice Hall 2004 XXIII, 268 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Pearson education Unternehmen (DE-588)4061963-1 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 s DE-188 Beziehungsmanagement (DE-588)4326109-7 s Unternehmen (DE-588)4061963-1 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Egan, John Relationship marketing exploring relational strategies in marketing Unternehmen (DE-588)4061963-1 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd |
subject_GND | (DE-588)4061963-1 (DE-588)4326109-7 (DE-588)4789127-0 |
title | Relationship marketing exploring relational strategies in marketing |
title_auth | Relationship marketing exploring relational strategies in marketing |
title_exact_search | Relationship marketing exploring relational strategies in marketing |
title_full | Relationship marketing exploring relational strategies in marketing John Egan |
title_fullStr | Relationship marketing exploring relational strategies in marketing John Egan |
title_full_unstemmed | Relationship marketing exploring relational strategies in marketing John Egan |
title_short | Relationship marketing |
title_sort | relationship marketing exploring relational strategies in marketing |
title_sub | exploring relational strategies in marketing |
topic | Unternehmen (DE-588)4061963-1 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd |
topic_facet | Unternehmen Beziehungsmanagement Beziehungsmarketing |
work_keys_str_mv | AT eganjohn relationshipmarketingexploringrelationalstrategiesinmarketing |