Emotional branding: how successful brands gain the irrational edge
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Roseville, Calif.
Prima Venture
2002
|
| Ausgabe: | 1. ed., [Nachdr.] |
| Schlagworte: | |
| Beschreibung: | XIII, 306 S. |
| ISBN: | 076152911X |
Internformat
MARC
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-021952032 | ||
Datensatz im Suchindex
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| any_adam_object | |
| author | Travis, Daryl |
| author_facet | Travis, Daryl |
| author_role | aut |
| author_sort | Travis, Daryl |
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| edition | 1. ed., [Nachdr.] |
| format | Book |
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| id | DE-604.BV026372787 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T23:10:41Z |
| institution | BVB |
| isbn | 076152911X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021952032 |
| oclc_num | 918137669 |
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| physical | XIII, 306 S. |
| publishDate | 2002 |
| publishDateSearch | 2002 |
| publishDateSort | 2002 |
| publisher | Prima Venture |
| record_format | marc |
| spelling | Travis, Daryl Verfasser aut Emotional branding how successful brands gain the irrational edge Daryl Travis 1. ed., [Nachdr.] Roseville, Calif. Prima Venture 2002 XIII, 306 S. txt rdacontent n rdamedia nc rdacarrier Markenpolitik (DE-588)4144679-3 gnd rswk-swf Emotionale Produktdifferenzierung (DE-588)4410248-3 gnd rswk-swf Markenpolitik (DE-588)4144679-3 s Emotionale Produktdifferenzierung (DE-588)4410248-3 s DE-188 |
| spellingShingle | Travis, Daryl Emotional branding how successful brands gain the irrational edge Markenpolitik (DE-588)4144679-3 gnd Emotionale Produktdifferenzierung (DE-588)4410248-3 gnd |
| subject_GND | (DE-588)4144679-3 (DE-588)4410248-3 |
| title | Emotional branding how successful brands gain the irrational edge |
| title_auth | Emotional branding how successful brands gain the irrational edge |
| title_exact_search | Emotional branding how successful brands gain the irrational edge |
| title_full | Emotional branding how successful brands gain the irrational edge Daryl Travis |
| title_fullStr | Emotional branding how successful brands gain the irrational edge Daryl Travis |
| title_full_unstemmed | Emotional branding how successful brands gain the irrational edge Daryl Travis |
| title_short | Emotional branding |
| title_sort | emotional branding how successful brands gain the irrational edge |
| title_sub | how successful brands gain the irrational edge |
| topic | Markenpolitik (DE-588)4144679-3 gnd Emotionale Produktdifferenzierung (DE-588)4410248-3 gnd |
| topic_facet | Markenpolitik Emotionale Produktdifferenzierung |
| work_keys_str_mv | AT travisdaryl emotionalbrandinghowsuccessfulbrandsgaintheirrationaledge |