Marketing management: a relationship marketing perspective
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
New York
St. Martin's Press
2000
|
| Schlagworte: | |
| Beschreibung: | XVIII, 295 S. graph. Darst. |
| ISBN: | 0312231865 |
Internformat
MARC
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Datensatz im Suchindex
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| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV026364108 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T23:10:30Z |
| institution | BVB |
| institution_GND | (DE-588)5114885-7 |
| isbn | 0312231865 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021944366 |
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| physical | XVIII, 295 S. graph. Darst. |
| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | St. Martin's Press |
| record_format | marc |
| spelling | Marketing management a relationship marketing perspective Cranfield School of Management New York St. Martin's Press 2000 XVIII, 295 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Management (DE-588)4037278-9 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketingmanagement (DE-588)4168907-0 s Beziehungsmanagement (DE-588)4326109-7 s DE-188 Marketing (DE-588)4037589-4 s Management (DE-588)4037278-9 s 1\p DE-604 Cranfield School of Management Sonstige (DE-588)5114885-7 oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Marketing management a relationship marketing perspective Management (DE-588)4037278-9 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd Beziehungsmanagement (DE-588)4326109-7 gnd |
| subject_GND | (DE-588)4037278-9 (DE-588)4168907-0 (DE-588)4037589-4 (DE-588)4326109-7 (DE-588)4143413-4 |
| title | Marketing management a relationship marketing perspective |
| title_auth | Marketing management a relationship marketing perspective |
| title_exact_search | Marketing management a relationship marketing perspective |
| title_full | Marketing management a relationship marketing perspective Cranfield School of Management |
| title_fullStr | Marketing management a relationship marketing perspective Cranfield School of Management |
| title_full_unstemmed | Marketing management a relationship marketing perspective Cranfield School of Management |
| title_short | Marketing management |
| title_sort | marketing management a relationship marketing perspective |
| title_sub | a relationship marketing perspective |
| topic | Management (DE-588)4037278-9 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd Beziehungsmanagement (DE-588)4326109-7 gnd |
| topic_facet | Management Marketingmanagement Marketing Beziehungsmanagement Aufsatzsammlung |
| work_keys_str_mv | AT cranfieldschoolofmanagement marketingmanagementarelationshipmarketingperspective |