Captains of consciousness: advertising and the social roots of the consumer culture
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York [u.a.]
McGraw-Hill
1976
|
Schlagworte: | |
Beschreibung: | X, 261 S. |
ISBN: | 0070198462 |
Internformat
MARC
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003 | DE-604 | ||
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035 | |a (OCoLC)832630836 | ||
035 | |a (DE-599)BVBBV026349996 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-188 |a DE-11 | ||
082 | 0 | |a 659.10973 | |
084 | |a QW 300 |0 (DE-625)142175: |2 rvk | ||
100 | 1 | |a Ewen, Stuart |d 1945- |e Verfasser |0 (DE-588)139310398 |4 aut | |
245 | 1 | 0 | |a Captains of consciousness |b advertising and the social roots of the consumer culture |c Stuart Ewen |
264 | 1 | |a New York [u.a.] |b McGraw-Hill |c 1976 | |
300 | |a X, 261 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
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999 | |a oai:aleph.bib-bvb.de:BVB01-021931749 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Ewen, Stuart 1945- |
author_GND | (DE-588)139310398 |
author_facet | Ewen, Stuart 1945- |
author_role | aut |
author_sort | Ewen, Stuart 1945- |
author_variant | s e se |
building | Verbundindex |
bvnumber | BV026349996 |
classification_rvk | QW 300 |
ctrlnum | (OCoLC)832630836 (DE-599)BVBBV026349996 |
dewey-full | 659.10973 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.10973 |
dewey-search | 659.10973 |
dewey-sort | 3659.10973 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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geographic_facet | USA |
id | DE-604.BV026349996 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T23:10:14Z |
institution | BVB |
isbn | 0070198462 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021931749 |
oclc_num | 832630836 |
open_access_boolean | |
owner | DE-188 DE-11 |
owner_facet | DE-188 DE-11 |
physical | X, 261 S. |
publishDate | 1976 |
publishDateSearch | 1976 |
publishDateSort | 1976 |
publisher | McGraw-Hill |
record_format | marc |
spelling | Ewen, Stuart 1945- Verfasser (DE-588)139310398 aut Captains of consciousness advertising and the social roots of the consumer culture Stuart Ewen New York [u.a.] McGraw-Hill 1976 X, 261 S. txt rdacontent n rdamedia nc rdacarrier Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Werbung (DE-588)4065541-6 s Verbraucherverhalten (DE-588)4062644-1 s DE-604 |
spellingShingle | Ewen, Stuart 1945- Captains of consciousness advertising and the social roots of the consumer culture Verbraucherverhalten (DE-588)4062644-1 gnd Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4062644-1 (DE-588)4065541-6 (DE-588)4078704-7 |
title | Captains of consciousness advertising and the social roots of the consumer culture |
title_auth | Captains of consciousness advertising and the social roots of the consumer culture |
title_exact_search | Captains of consciousness advertising and the social roots of the consumer culture |
title_full | Captains of consciousness advertising and the social roots of the consumer culture Stuart Ewen |
title_fullStr | Captains of consciousness advertising and the social roots of the consumer culture Stuart Ewen |
title_full_unstemmed | Captains of consciousness advertising and the social roots of the consumer culture Stuart Ewen |
title_short | Captains of consciousness |
title_sort | captains of consciousness advertising and the social roots of the consumer culture |
title_sub | advertising and the social roots of the consumer culture |
topic | Verbraucherverhalten (DE-588)4062644-1 gnd Werbung (DE-588)4065541-6 gnd |
topic_facet | Verbraucherverhalten Werbung USA |
work_keys_str_mv | AT ewenstuart captainsofconsciousnessadvertisingandthesocialrootsoftheconsumerculture |