Marketing by matrix: 100 practical ways to improve your strategic and tactical marketing
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Lincolnwood, Ill.
NTC Business Books
1993
|
Schlagworte: | |
Beschreibung: | 168 S. |
ISBN: | 0844234559 |
Internformat
MARC
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100 | 1 | |a McDonald, Malcolm |e Verfasser |4 aut | |
245 | 1 | 0 | |a Marketing by matrix |b 100 practical ways to improve your strategic and tactical marketing |c Malcolm McDonald & John W. Leppard |
264 | 1 | |a Lincolnwood, Ill. |b NTC Business Books |c 1993 | |
300 | |a 168 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
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689 | 0 | |5 DE-604 | |
700 | 1 | |a Leppard, John W. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-021927574 |
Datensatz im Suchindex
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any_adam_object | |
author | McDonald, Malcolm Leppard, John W. |
author_facet | McDonald, Malcolm Leppard, John W. |
author_role | aut aut |
author_sort | McDonald, Malcolm |
author_variant | m m mm j w l jw jwl |
building | Verbundindex |
bvnumber | BV026345391 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)918162750 (DE-599)BVBBV026345391 |
discipline | Wirtschaftswissenschaften |
format | Book |
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genre_facet | Ratgeber |
id | DE-604.BV026345391 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T23:10:08Z |
institution | BVB |
isbn | 0844234559 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021927574 |
oclc_num | 918162750 |
open_access_boolean | |
owner | DE-188 |
owner_facet | DE-188 |
physical | 168 S. |
publishDate | 1993 |
publishDateSearch | 1993 |
publishDateSort | 1993 |
publisher | NTC Business Books |
record_format | marc |
spelling | McDonald, Malcolm Verfasser aut Marketing by matrix 100 practical ways to improve your strategic and tactical marketing Malcolm McDonald & John W. Leppard Lincolnwood, Ill. NTC Business Books 1993 168 S. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4048476-2 Ratgeber gnd-content Marketing (DE-588)4037589-4 s DE-604 Leppard, John W. Verfasser aut |
spellingShingle | McDonald, Malcolm Leppard, John W. Marketing by matrix 100 practical ways to improve your strategic and tactical marketing Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4048476-2 |
title | Marketing by matrix 100 practical ways to improve your strategic and tactical marketing |
title_auth | Marketing by matrix 100 practical ways to improve your strategic and tactical marketing |
title_exact_search | Marketing by matrix 100 practical ways to improve your strategic and tactical marketing |
title_full | Marketing by matrix 100 practical ways to improve your strategic and tactical marketing Malcolm McDonald & John W. Leppard |
title_fullStr | Marketing by matrix 100 practical ways to improve your strategic and tactical marketing Malcolm McDonald & John W. Leppard |
title_full_unstemmed | Marketing by matrix 100 practical ways to improve your strategic and tactical marketing Malcolm McDonald & John W. Leppard |
title_short | Marketing by matrix |
title_sort | marketing by matrix 100 practical ways to improve your strategic and tactical marketing |
title_sub | 100 practical ways to improve your strategic and tactical marketing |
topic | Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing Ratgeber |
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