Marketing management and strategy: a reader
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Englewood Cliffs, NJ
Prentice Hall
1988
|
| Schlagworte: | |
| Beschreibung: | X, 406 S. |
Internformat
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Datensatz im Suchindex
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| title | Marketing management and strategy a reader |
| title_auth | Marketing management and strategy a reader |
| title_exact_search | Marketing management and strategy a reader |
| title_full | Marketing management and strategy a reader ed. by Philip Kotler ... |
| title_fullStr | Marketing management and strategy a reader ed. by Philip Kotler ... |
| title_full_unstemmed | Marketing management and strategy a reader ed. by Philip Kotler ... |
| title_short | Marketing management and strategy |
| title_sort | marketing management and strategy a reader |
| title_sub | a reader |
| topic | Marketingmanagement (DE-588)4168907-0 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Marketingmanagement Marketingstrategie Aufsatzsammlung |
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