APA-Zitierstil (7. Ausg.)

Jefkins, F. (1983). Introduction to marketing, advertising and public relations (Repr.). Macmillan.

Chicago-Zitierstil (17. Ausg.)

Jefkins, Frank. Introduction to Marketing, Advertising and Public Relations. Repr. London [u.a.]: Macmillan, 1983.

MLA-Zitierstil (9. Ausg.)

Jefkins, Frank. Introduction to Marketing, Advertising and Public Relations. Repr. Macmillan, 1983.