Marketing: principles & perspectives
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | Undetermined |
Veröffentlicht: |
Chicago <<[u.a.]>>
Irwin
1995
|
Schriftenreihe: | The Irwin series in marketing
|
Beschreibung: | XLVIII, 631 S. |
ISBN: | 025611319X |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV026146993 | ||
003 | DE-604 | ||
005 | 20110228 | ||
007 | t | ||
008 | 110326s1995 |||| 00||| und d | ||
020 | |a 025611319X |9 0-256-11319-X | ||
035 | |a (OCoLC)832366361 | ||
035 | |a (DE-599)BVBBV026146993 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | |a und | ||
049 | |a DE-188 | ||
082 | 0 | |a 658.8 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Bearden, William O. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Marketing |b principles & perspectives |c William O. Bearden ; Thomas N. Ingram ; Raymond W. LaForge |
264 | 1 | |a Chicago <<[u.a.]>> |b Irwin |c 1995 | |
300 | |a XLVIII, 631 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a The Irwin series in marketing | |
700 | 1 | |a Ingram, Thomas N. |e Sonstige |4 oth | |
700 | 1 | |a LaForge, Raymond W. |e Sonstige |4 oth | |
999 | |a oai:aleph.bib-bvb.de:BVB01-021735067 |
Datensatz im Suchindex
_version_ | 1804144595621117952 |
---|---|
any_adam_object | |
author | Bearden, William O. |
author_facet | Bearden, William O. |
author_role | aut |
author_sort | Bearden, William O. |
author_variant | w o b wo wob |
building | Verbundindex |
bvnumber | BV026146993 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)832366361 (DE-599)BVBBV026146993 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00962nam a2200313 c 4500</leader><controlfield tag="001">BV026146993</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20110228 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">110326s1995 |||| 00||| und d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">025611319X</subfield><subfield code="9">0-256-11319-X</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)832366361</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV026146993</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">und</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-188</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Bearden, William O.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="b">principles & perspectives</subfield><subfield code="c">William O. Bearden ; Thomas N. Ingram ; Raymond W. LaForge</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Chicago <<[u.a.]>></subfield><subfield code="b">Irwin</subfield><subfield code="c">1995</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XLVIII, 631 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">The Irwin series in marketing</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Ingram, Thomas N.</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">LaForge, Raymond W.</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-021735067</subfield></datafield></record></collection> |
id | DE-604.BV026146993 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T23:06:03Z |
institution | BVB |
isbn | 025611319X |
language | Undetermined |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021735067 |
oclc_num | 832366361 |
open_access_boolean | |
owner | DE-188 |
owner_facet | DE-188 |
physical | XLVIII, 631 S. |
publishDate | 1995 |
publishDateSearch | 1995 |
publishDateSort | 1995 |
publisher | Irwin |
record_format | marc |
series2 | The Irwin series in marketing |
spelling | Bearden, William O. Verfasser aut Marketing principles & perspectives William O. Bearden ; Thomas N. Ingram ; Raymond W. LaForge Chicago <<[u.a.]>> Irwin 1995 XLVIII, 631 S. txt rdacontent n rdamedia nc rdacarrier The Irwin series in marketing Ingram, Thomas N. Sonstige oth LaForge, Raymond W. Sonstige oth |
spellingShingle | Bearden, William O. Marketing principles & perspectives |
title | Marketing principles & perspectives |
title_auth | Marketing principles & perspectives |
title_exact_search | Marketing principles & perspectives |
title_full | Marketing principles & perspectives William O. Bearden ; Thomas N. Ingram ; Raymond W. LaForge |
title_fullStr | Marketing principles & perspectives William O. Bearden ; Thomas N. Ingram ; Raymond W. LaForge |
title_full_unstemmed | Marketing principles & perspectives William O. Bearden ; Thomas N. Ingram ; Raymond W. LaForge |
title_short | Marketing |
title_sort | marketing principles perspectives |
title_sub | principles & perspectives |
work_keys_str_mv | AT beardenwilliamo marketingprinciplesperspectives AT ingramthomasn marketingprinciplesperspectives AT laforgeraymondw marketingprinciplesperspectives |