Step by step competitive strategy:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
London <<[u.a.]>>
Routledge
1994
|
| Schriftenreihe: | Self-development for managers
|
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | X, 183 S. |
| ISBN: | 0415086981 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804144587671863296 |
|---|---|
| adam_text | — Contents
List of figures vi
Series editor s preface ix
Introduction 1
Part I Getting started
1 How to use this book 7
2 Building the strategy development team 12
3 What is strategy? 18
Part II Step-by-step competitive strategy
Introduction 33
Step 1 Exploring industry scenarios 36
Step 2 Assessing market dynamics 50
Step 3 Evaluating structural profitability 63
Step 4 Analysing competitors 78
Step 5 Collecting external perspectives 92
Step 6 Clarifying values 103
Step 7 Idea generation 115
Step 8 Developing strategic options 130
Step 9 Defining a competitive strategy 140
Step 10 Implementing strategy systematically 158
Notes 177
Further reading 181
Keyword index 182
V
— Figures
1 The six attributes for a winning competitive strategy 8
2 The ten steps to competitive strategy 10
3 Top twenty strategic team skills 16
4 Three main stages of strategy formulation 19
5 The twelve box model 24
6 Matrix showing incremental and divergent scenarios 40
7 Industry forces map 43
8 The nine external industry change drivers 45
9 Segmentation model (cube) 58
10 Possible segmentation criteria chart 60
11 Segmentation cube showing three most useful criteria 61
12 The seven forces that determine industry
attractiveness 65
13 Force field analysis 74
14 Circles of competition diagram 82
15 Cost structure of competitors chart 84
16 History chart 87
17 Map of competitors showing relative positions 88
18 Map of competitors showing relative movement 89
19 The six value domains of top managers 105
20 The sources of good ideas 118
21 The four categories of strategic questions 120
22 The fishbone technique for exploring strategic options 133
23 Fishbone with additional ideas ( minor bones ) 134
24 Formulating battleground criteria 136
25 The three core generic competitive strategies 142
26 The generic competitive strategies showing market size
dimension 143
FIGURES vii
27 The twelve box competency systems model 160
28 Competency systems analysis (Wong s Direct Trading) 170
29 Competency systems analysis (Rainbow Fashion) 171
30 Competency systems analysis (Helenestat Hotel) 172
31 Time bound vision diagram 174
|
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-sort | 3658.4012 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-09T23:05:56Z |
| institution | BVB |
| isbn | 0415086981 |
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| series2 | Self-development for managers |
| spelling | Francis, Dave Verfasser aut Step by step competitive strategy Dave Francis London <<[u.a.]>> Routledge 1994 X, 183 S. txt rdacontent n rdamedia nc rdacarrier Self-development for managers HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=021729649&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Francis, Dave Step by step competitive strategy |
| title | Step by step competitive strategy |
| title_auth | Step by step competitive strategy |
| title_exact_search | Step by step competitive strategy |
| title_full | Step by step competitive strategy Dave Francis |
| title_fullStr | Step by step competitive strategy Dave Francis |
| title_full_unstemmed | Step by step competitive strategy Dave Francis |
| title_short | Step by step competitive strategy |
| title_sort | step by step competitive strategy |
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