The new direct marketing: how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods]
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Homewood, Ill.
Dow Jones-Irwin
1990
|
| Schlagworte: | |
| Beschreibung: | XIX, 535 S. |
| ISBN: | 1556233175 |
Internformat
MARC
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Datensatz im Suchindex
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| id | DE-604.BV026088297 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T23:04:51Z |
| institution | BVB |
| isbn | 1556233175 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-021683093 |
| oclc_num | 633364610 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | XIX, 535 S. |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Dow Jones-Irwin |
| record_format | marc |
| spelling | The new direct marketing how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] David Shepard ass. Homewood, Ill. Dow Jones-Irwin 1990 XIX, 535 S. txt rdacontent n rdamedia nc rdacarrier Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Statistik (DE-588)4056995-0 gnd rswk-swf Datenbanksystem (DE-588)4113276-2 gnd rswk-swf Database-Marketing (DE-588)4263308-4 gnd rswk-swf Direktmarketing (DE-588)4012421-6 gnd rswk-swf Direktmarketing (DE-588)4012421-6 s Database-Marketing (DE-588)4263308-4 s DE-188 Datenbanksystem (DE-588)4113276-2 s 1\p DE-604 Statistik (DE-588)4056995-0 s 2\p DE-604 Marketingstrategie (DE-588)4120697-6 s 3\p DE-604 Shepard, David Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | The new direct marketing how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] Marketingstrategie (DE-588)4120697-6 gnd Statistik (DE-588)4056995-0 gnd Datenbanksystem (DE-588)4113276-2 gnd Database-Marketing (DE-588)4263308-4 gnd Direktmarketing (DE-588)4012421-6 gnd |
| subject_GND | (DE-588)4120697-6 (DE-588)4056995-0 (DE-588)4113276-2 (DE-588)4263308-4 (DE-588)4012421-6 |
| title | The new direct marketing how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] |
| title_auth | The new direct marketing how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] |
| title_exact_search | The new direct marketing how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] |
| title_full | The new direct marketing how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] David Shepard ass. |
| title_fullStr | The new direct marketing how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] David Shepard ass. |
| title_full_unstemmed | The new direct marketing how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] David Shepard ass. |
| title_short | The new direct marketing |
| title_sort | the new direct marketing how to implement a profit driven database marketing strategy a handbook for direct marketing companies and users of direct marketing methods |
| title_sub | how to implement a profit-driven database marketing strategy ; [a handbook for direct marketing companies and users of direct marketing methods] |
| topic | Marketingstrategie (DE-588)4120697-6 gnd Statistik (DE-588)4056995-0 gnd Datenbanksystem (DE-588)4113276-2 gnd Database-Marketing (DE-588)4263308-4 gnd Direktmarketing (DE-588)4012421-6 gnd |
| topic_facet | Marketingstrategie Statistik Datenbanksystem Database-Marketing Direktmarketing |
| work_keys_str_mv | AT sheparddavid thenewdirectmarketinghowtoimplementaprofitdrivendatabasemarketingstrategyahandbookfordirectmarketingcompaniesandusersofdirectmarketingmethods |