Ten steps to fundraising success: choosing the right strategiy for your organization
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | Undetermined |
Veröffentlicht: |
San Francisco, Calif.
Jossey-Bass
2002
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Schriftenreihe: | The Jossey-Bass nonprofit and public management series
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Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | XVI, 112 S. |
ISBN: | 0787956740 |
Internformat
MARC
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100 | 1 | |a Warwick, Mal |e Verfasser |4 aut | |
245 | 1 | 0 | |a Ten steps to fundraising success |b choosing the right strategiy for your organization |c Mal Warwick ; Stephen Hitchcock |
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Datensatz im Suchindex
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adam_text | Figure, Tables, and Exercises xi
Acknowledgments xiii
About the Authors xv
Introduction: Before You Take Your First Step 1
Step One: Assess Your Organization s Current Fundraising Efforts 8
Step Two: Assess the Fundraising Strengths and Weaknesses of
Your Board Members and Staff 19
Step Three: Assemble the Team to Select the Best Fundraising Strategy 29
Step Four: Weigh the Costs and Benefits of the Five Strategies
for Fundraising Success 37
Step Five: Choose the Fundraising Strategy That s Right for
Your Organization s Mission 45
Step Six: Set Fundraising Goals That Support Your Fundraising Strategy 51
Step Seven: Turn Fundraising Goals into Achievable Objectives 60
Step Eight: Choose the Right Tactics for Your Fundraising Strategy and Goals 65
Step Nine: Create a Master Calendar and Keep on Track 91
Step Ten: Measure Your Organization s Progress 99
Glossary of Key Terms 109
How to Use the CD-ROM HI
Figure
I.I The Ten-Step Planning Process for Fundraising Success 6
Tables
1.1 Interpreting Your Score in Exercise 1.1 11
2.1 Interpreting Your Score in Exercise 2.1 22
2.2 Interpreting Your Score in Exercise 2.2 25
2.3 Interpreting Your Score in Exercise 2.3 27
3.1 Fostering the Right Environment to Encourage Discussion 33
4.1 How Secondary Strategies Support Primary Strategies 43
5.1 Interpreting Your Score in Exercise 5.1 48
6.1 Examples of Audacious Goals to Support Your Organization s
Fundraising Strategy 54
8.1 Potential Applications of Fundraising Tactics to Promote Growth 66
8.2 Potential Applications of Fundraising Tactics to Promote Involvement 67
8.3 Potential Applications of Fundraising Tactics to Promote Visibility 68
8.4 Potential Applications of Fundraising Tactics to Promote Efficiency 69
8.5 Potential Applications of Fundraising Tactics to Promote Stability 70
8.6 Interpreting Your Score in Exercise 8.1 76
8.7 Interpreting Your Score in Exercise 8.2 78
9.1 Sample Master Calendar for Fundraising Success 96
10.1 Interpreting Your Score in Exercise 10.4 106
xii Figure,Tables, and Exercises
Exercises
1.1 Ten Questions Every Nonprofit Board Member or Executive Needs to Answer 10
1.2 Positioning Your Organization: Does Your Mission Address Real Needs? 13
1.3 Forty-Six Questions to Ask in Preparing Your Case for Giving 14
1.4 Does Your Organization Pass the Ethics Self-Test? 17
2.1 How Well Is Your Board Doing Its Job? 21
2.2 Evaluating Your Executive Director 24
2.3 Evaluating Your Development Director 26
2.4 Ten Tips for Hiring a Consultant 27
3.1 Assessing the Prospects for Your Fundraising Strategy Team 31
5.1 Which Fundraising Strategy Is Right for Your Organization? 47
5.2 Choosing Your Secondary Fundraising Strategy 49
6.1 Setting Goals for Growth 55
6.2 Setting Goals for Involvement 56
6.3 Setting Goals for Visibility 57
6.4 Setting Goals for Efficiency 58
6.5 Setting Goals for Stability 59
7.1 Template for Objective Setting 64
8.1 Is Your Organization Ready for a Capital Campaign or a Major Gift Drive? 72
8.2 Do Special Events Make Sense for You? 77
8.3 Is Planned Giving Within Your Reach? 79
8.4 Should Your Organization Launch a Direct Mail Program? 82
8.5 Should Your Organization Use Telephone Fundraising? 86
8.6 Choosing Fundraising Techniques to Achieve Specific Objectives 89
9.1 Factors in Scheduling Fundraising Activities 92
9.2 Creating Your Master Calendar for Fundraising 97
10.1 Measuring Progress Toward Your Objectives 101
10.2 Measuring Progress Toward Your Goals 103
10.3 Reviewing Your Strategic Benchmarks 104
10.4 Is Your Message Getting Through? 106
10.5 Ten Questions Every Nonprofit Board Member or Executive Needs to Answer 107
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author | Warwick, Mal Hitchcock, Stephen |
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building | Verbundindex |
bvnumber | BV026014718 |
ctrlnum | (OCoLC)917484176 (DE-599)BVBBV026014718 |
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indexdate | 2024-07-09T22:41:11Z |
institution | BVB |
isbn | 0787956740 |
language | Undetermined |
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spelling | Warwick, Mal Verfasser aut Ten steps to fundraising success choosing the right strategiy for your organization Mal Warwick ; Stephen Hitchcock San Francisco, Calif. Jossey-Bass 2002 XVI, 112 S. txt rdacontent n rdamedia nc rdacarrier The Jossey-Bass nonprofit and public management series Hitchcock, Stephen Verfasser aut HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020395997&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Warwick, Mal Hitchcock, Stephen Ten steps to fundraising success choosing the right strategiy for your organization |
title | Ten steps to fundraising success choosing the right strategiy for your organization |
title_auth | Ten steps to fundraising success choosing the right strategiy for your organization |
title_exact_search | Ten steps to fundraising success choosing the right strategiy for your organization |
title_full | Ten steps to fundraising success choosing the right strategiy for your organization Mal Warwick ; Stephen Hitchcock |
title_fullStr | Ten steps to fundraising success choosing the right strategiy for your organization Mal Warwick ; Stephen Hitchcock |
title_full_unstemmed | Ten steps to fundraising success choosing the right strategiy for your organization Mal Warwick ; Stephen Hitchcock |
title_short | Ten steps to fundraising success |
title_sort | ten steps to fundraising success choosing the right strategiy for your organization |
title_sub | choosing the right strategiy for your organization |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=020395997&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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