An advertiser's guide to better radio advertising: tune in to the power of the brand conversation medium
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Chichester [u.a.]
Wiley & Sons
2005
|
Beschreibung: | XVI, 216 S. Ill., graph. Darst. |
ISBN: | 0470012927 9780470012925 |
Internformat
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Datensatz im Suchindex
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any_adam_object | |
author | Ingram, Angela Barber, Mark |
author_GND | (DE-588)136451756 |
author_facet | Ingram, Angela Barber, Mark |
author_role | aut aut |
author_sort | Ingram, Angela |
author_variant | a i ai m b mb |
building | Verbundindex |
bvnumber | BV025363129 |
classification_rvk | QP 632 |
ctrlnum | (OCoLC)917342424 (DE-599)BVBBV025363129 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV025363129 |
illustrated | Illustrated |
indexdate | 2024-07-09T22:31:53Z |
institution | BVB |
isbn | 0470012927 9780470012925 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019989591 |
oclc_num | 917342424 |
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owner | DE-11 |
owner_facet | DE-11 |
physical | XVI, 216 S. Ill., graph. Darst. |
publishDate | 2005 |
publishDateSearch | 2005 |
publishDateSort | 2005 |
publisher | Wiley & Sons |
record_format | marc |
spelling | Ingram, Angela Verfasser aut An advertiser's guide to better radio advertising tune in to the power of the brand conversation medium Andrew Ingam and Mark Barber Chichester [u.a.] Wiley & Sons 2005 XVI, 216 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Barber, Mark Verfasser (DE-588)136451756 aut |
spellingShingle | Ingram, Angela Barber, Mark An advertiser's guide to better radio advertising tune in to the power of the brand conversation medium |
title | An advertiser's guide to better radio advertising tune in to the power of the brand conversation medium |
title_auth | An advertiser's guide to better radio advertising tune in to the power of the brand conversation medium |
title_exact_search | An advertiser's guide to better radio advertising tune in to the power of the brand conversation medium |
title_full | An advertiser's guide to better radio advertising tune in to the power of the brand conversation medium Andrew Ingam and Mark Barber |
title_fullStr | An advertiser's guide to better radio advertising tune in to the power of the brand conversation medium Andrew Ingam and Mark Barber |
title_full_unstemmed | An advertiser's guide to better radio advertising tune in to the power of the brand conversation medium Andrew Ingam and Mark Barber |
title_short | An advertiser's guide to better radio advertising |
title_sort | an advertiser s guide to better radio advertising tune in to the power of the brand conversation medium |
title_sub | tune in to the power of the brand conversation medium |
work_keys_str_mv | AT ingramangela anadvertisersguidetobetterradioadvertisingtuneintothepowerofthebrandconversationmedium AT barbermark anadvertisersguidetobetterradioadvertisingtuneintothepowerofthebrandconversationmedium |