Marketing research:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Wiley
2005
|
| Edition: | 8. ed. |
| Subjects: | |
| ISBN: | 047173781X |
Staff View
MARC
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Record in the Search Index
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|---|---|
| any_adam_object | |
| author | Aaker, David A. 1938- |
| author_GND | (DE-588)123018641 |
| author_facet | Aaker, David A. 1938- |
| author_role | aut |
| author_sort | Aaker, David A. 1938- |
| author_variant | d a a da daa |
| building | Verbundindex |
| bvnumber | BV025363122 |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)249459261 (DE-599)BVBBV025363122 |
| dewey-full | 658.83 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.83 |
| dewey-search | 658.83 |
| dewey-sort | 3658.83 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 8. ed. |
| format | Book |
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| id | DE-604.BV025363122 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T22:31:53Z |
| institution | BVB |
| isbn | 047173781X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019989584 |
| oclc_num | 249459261 |
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| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | Wiley |
| record_format | marc |
| spelling | Aaker, David A. 1938- Verfasser (DE-588)123018641 aut Marketing research David A. Aaker 8. ed. New York Wiley 2005 txt rdacontent n rdamedia nc rdacarrier Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marktforschung (DE-588)4037630-8 s Marketingforschung (DE-588)4200055-5 s DE-604 |
| spellingShingle | Aaker, David A. 1938- Marketing research Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4200055-5 (DE-588)4037630-8 |
| title | Marketing research |
| title_auth | Marketing research |
| title_exact_search | Marketing research |
| title_full | Marketing research David A. Aaker |
| title_fullStr | Marketing research David A. Aaker |
| title_full_unstemmed | Marketing research David A. Aaker |
| title_short | Marketing research |
| title_sort | marketing research |
| topic | Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marketingforschung Marktforschung |
| work_keys_str_mv | AT aakerdavida marketingresearch |