Global marketing strategies:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Boston [u.a.]
Houghton Mifflin
2003
|
Ausgabe: | 6. ed. |
Schlagworte: | |
Beschreibung: | Includes bibliographical references and indexes |
Beschreibung: | XXI, 613 S. graph. Darst. |
ISBN: | 0618310592 0618311912 |
Internformat
MARC
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100 | 1 | |a Jeannet, Jean-Pierre |e Verfasser |4 aut | |
245 | 1 | 0 | |a Global marketing strategies |c Jean-Pierre Jeannet ; H. David Hennessey |
250 | |a 6. ed. | ||
264 | 1 | |a Boston [u.a.] |b Houghton Mifflin |c 2003 | |
300 | |a XXI, 613 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references and indexes | ||
650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
655 | 7 | |8 1\p |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
689 | 0 | 1 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
689 | 0 | |8 2\p |5 DE-604 | |
700 | 1 | |a Hennessey, Hubert D. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-019978371 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804142431130615808 |
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any_adam_object | |
author | Jeannet, Jean-Pierre Hennessey, Hubert D. |
author_facet | Jeannet, Jean-Pierre Hennessey, Hubert D. |
author_role | aut aut |
author_sort | Jeannet, Jean-Pierre |
author_variant | j p j jpj h d h hd hdh |
building | Verbundindex |
bvnumber | BV025350879 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)249559917 (DE-599)BVBBV025350879 |
dewey-full | 658.84 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.84 |
dewey-search | 658.84 |
dewey-sort | 3658.84 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 6. ed. |
format | Book |
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genre | 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content |
genre_facet | Fallstudiensammlung |
id | DE-604.BV025350879 |
illustrated | Illustrated |
indexdate | 2024-07-09T22:31:39Z |
institution | BVB |
isbn | 0618310592 0618311912 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019978371 |
oclc_num | 249559917 |
open_access_boolean | |
owner | DE-11 DE-2070s |
owner_facet | DE-11 DE-2070s |
physical | XXI, 613 S. graph. Darst. |
publishDate | 2003 |
publishDateSearch | 2003 |
publishDateSort | 2003 |
publisher | Houghton Mifflin |
record_format | marc |
spelling | Jeannet, Jean-Pierre Verfasser aut Global marketing strategies Jean-Pierre Jeannet ; H. David Hennessey 6. ed. Boston [u.a.] Houghton Mifflin 2003 XXI, 613 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and indexes Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Internationales Marketing (DE-588)4125431-4 s Marketingstrategie (DE-588)4120697-6 s 2\p DE-604 Hennessey, Hubert D. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Jeannet, Jean-Pierre Hennessey, Hubert D. Global marketing strategies Marketingstrategie (DE-588)4120697-6 gnd Internationales Marketing (DE-588)4125431-4 gnd |
subject_GND | (DE-588)4120697-6 (DE-588)4125431-4 (DE-588)4522595-3 |
title | Global marketing strategies |
title_auth | Global marketing strategies |
title_exact_search | Global marketing strategies |
title_full | Global marketing strategies Jean-Pierre Jeannet ; H. David Hennessey |
title_fullStr | Global marketing strategies Jean-Pierre Jeannet ; H. David Hennessey |
title_full_unstemmed | Global marketing strategies Jean-Pierre Jeannet ; H. David Hennessey |
title_short | Global marketing strategies |
title_sort | global marketing strategies |
topic | Marketingstrategie (DE-588)4120697-6 gnd Internationales Marketing (DE-588)4125431-4 gnd |
topic_facet | Marketingstrategie Internationales Marketing Fallstudiensammlung |
work_keys_str_mv | AT jeannetjeanpierre globalmarketingstrategies AT hennesseyhubertd globalmarketingstrategies |