Marketing management: knowledge and skills
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston [u.a.]
McGraw-Hill
2004
|
| Ausgabe: | 7. ed., internat. ed. |
| Schlagworte: | |
| Beschreibung: | XIX, 876 S. Ill., graph. Darst. |
| ISBN: | 0071215050 0072552174 |
Internformat
MARC
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| 100 | 1 | |a Peter, J. P. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing management |b knowledge and skills |c J. Paul Peter ; James H. Donnelly |
| 250 | |a 7. ed., internat. ed. | ||
| 264 | 1 | |a Boston [u.a.] |b McGraw-Hill |c 2004 | |
| 300 | |a XIX, 876 S. |b Ill., graph. Darst. | ||
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Datensatz im Suchindex
| _version_ | 1804142381179600896 |
|---|---|
| any_adam_object | |
| author | Peter, J. P. Donnelly, James H. |
| author_facet | Peter, J. P. Donnelly, James H. |
| author_role | aut aut |
| author_sort | Peter, J. P. |
| author_variant | j p p jp jpp j h d jh jhd |
| building | Verbundindex |
| bvnumber | BV025309175 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)249059994 (DE-599)BVBBV025309175 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 7. ed., internat. ed. |
| format | Book |
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| genre | 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content |
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| id | DE-604.BV025309175 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T22:30:52Z |
| institution | BVB |
| isbn | 0071215050 0072552174 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019940363 |
| oclc_num | 249059994 |
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| physical | XIX, 876 S. Ill., graph. Darst. |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | Peter, J. P. Verfasser aut Marketing management knowledge and skills J. Paul Peter ; James H. Donnelly 7. ed., internat. ed. Boston [u.a.] McGraw-Hill 2004 XIX, 876 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketingmanagement (DE-588)4168907-0 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingmanagement (DE-588)4168907-0 s DE-604 Donnelly, James H. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Peter, J. P. Donnelly, James H. Marketing management knowledge and skills Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4522595-3 |
| title | Marketing management knowledge and skills |
| title_auth | Marketing management knowledge and skills |
| title_exact_search | Marketing management knowledge and skills |
| title_full | Marketing management knowledge and skills J. Paul Peter ; James H. Donnelly |
| title_fullStr | Marketing management knowledge and skills J. Paul Peter ; James H. Donnelly |
| title_full_unstemmed | Marketing management knowledge and skills J. Paul Peter ; James H. Donnelly |
| title_short | Marketing management |
| title_sort | marketing management knowledge and skills |
| title_sub | knowledge and skills |
| topic | Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketingmanagement Fallstudiensammlung |
| work_keys_str_mv | AT peterjp marketingmanagementknowledgeandskills AT donnellyjamesh marketingmanagementknowledgeandskills |