APA (7th ed.) Citation

Mahajan, V. (2000). New-product diffusion models. Kluwer Acad. Publ.

Chicago Style (17th ed.) Citation

Mahajan, Vijay. New-product Diffusion Models. Boston, Mass. [u.a.]: Kluwer Acad. Publ, 2000.

MLA (9th ed.) Citation

Mahajan, Vijay. New-product Diffusion Models. Kluwer Acad. Publ, 2000.