Modern Marketing Communications:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Glasgow <<[u.a.]>>
Blackie
1990
|
| Schlagworte: | |
| Beschreibung: | VIII, 240 S. Ill., graph. Darst. |
| ISBN: | 0216926947 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV024676452 | ||
| 003 | DE-604 | ||
| 005 | 20090910 | ||
| 007 | t | ||
| 008 | 090924s1990 ad|| |||| 00||| und d | ||
| 020 | |a 0216926947 |9 0-216-92694-7 | ||
| 035 | |a (OCoLC)832630646 | ||
| 035 | |a (DE-599)BVBBV024676452 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | |a und | ||
| 049 | |a DE-83 | ||
| 082 | 0 | |a 658.8 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Jefkins, Frank |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Modern Marketing Communications |c Frank Jefkins |
| 264 | 1 | |a Glasgow <<[u.a.]>> |b Blackie |c 1990 | |
| 300 | |a VIII, 240 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 1 | |a Kommunikation |0 (DE-588)4031883-7 |D s |
| 689 | 0 | |5 DE-604 | |
| 940 | 1 | |q TUB-nve | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-018087425 | ||
Datensatz im Suchindex
| _version_ | 1804140089223151616 |
|---|---|
| any_adam_object | |
| author | Jefkins, Frank |
| author_facet | Jefkins, Frank |
| author_role | aut |
| author_sort | Jefkins, Frank |
| author_variant | f j fj |
| building | Verbundindex |
| bvnumber | BV024676452 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)832630646 (DE-599)BVBBV024676452 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01048nam a2200349 c 4500</leader><controlfield tag="001">BV024676452</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20090910 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">090924s1990 ad|| |||| 00||| und d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0216926947</subfield><subfield code="9">0-216-92694-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)832630646</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV024676452</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">und</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-83</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Jefkins, Frank</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Modern Marketing Communications</subfield><subfield code="c">Frank Jefkins</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Glasgow <<[u.a.]>></subfield><subfield code="b">Blackie</subfield><subfield code="c">1990</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">VIII, 240 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Kommunikation</subfield><subfield code="0">(DE-588)4031883-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Kommunikation</subfield><subfield code="0">(DE-588)4031883-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">TUB-nve</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-018087425</subfield></datafield></record></collection> |
| id | DE-604.BV024676452 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:54:26Z |
| institution | BVB |
| isbn | 0216926947 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018087425 |
| oclc_num | 832630646 |
| open_access_boolean | |
| owner | DE-83 |
| owner_facet | DE-83 |
| physical | VIII, 240 S. Ill., graph. Darst. |
| psigel | TUB-nve |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Blackie |
| record_format | marc |
| spelling | Jefkins, Frank Verfasser aut Modern Marketing Communications Frank Jefkins Glasgow <<[u.a.]>> Blackie 1990 VIII, 240 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf Marketing (DE-588)4037589-4 s Kommunikation (DE-588)4031883-7 s DE-604 |
| spellingShingle | Jefkins, Frank Modern Marketing Communications Marketing (DE-588)4037589-4 gnd Kommunikation (DE-588)4031883-7 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4031883-7 |
| title | Modern Marketing Communications |
| title_auth | Modern Marketing Communications |
| title_exact_search | Modern Marketing Communications |
| title_full | Modern Marketing Communications Frank Jefkins |
| title_fullStr | Modern Marketing Communications Frank Jefkins |
| title_full_unstemmed | Modern Marketing Communications Frank Jefkins |
| title_short | Modern Marketing Communications |
| title_sort | modern marketing communications |
| topic | Marketing (DE-588)4037589-4 gnd Kommunikation (DE-588)4031883-7 gnd |
| topic_facet | Marketing Kommunikation |
| work_keys_str_mv | AT jefkinsfrank modernmarketingcommunications |