Die Servicepolitik als Instrument des Handelsmarketing:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Göttingen
Schwartz
1978
|
| Series: | Schriften zur Handelsforschung
Nr. 59 |
| Subjects: | |
| Physical Description: | 327 S. |
| ISBN: | 3509010809 |
Staff View
MARC
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Record in the Search Index
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| author_facet | Gerstung, Fritz |
| author_role | aut |
| author_sort | Gerstung, Fritz |
| author_variant | f g fg |
| building | Verbundindex |
| bvnumber | BV024672430 |
| classification_rvk | QP 620 QQ 400 |
| ctrlnum | (OCoLC)613249579 (DE-599)BVBBV024672430 |
| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV024672430 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T21:54:22Z |
| institution | BVB |
| isbn | 3509010809 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018083427 |
| oclc_num | 613249579 |
| open_access_boolean | |
| owner | DE-83 |
| owner_facet | DE-83 |
| physical | 327 S. |
| psigel | TUB-nve |
| publishDate | 1978 |
| publishDateSearch | 1978 |
| publishDateSort | 1978 |
| publisher | Schwartz |
| record_format | marc |
| series2 | Schriften zur Handelsforschung |
| spelling | Gerstung, Fritz Verfasser aut Die Servicepolitik als Instrument des Handelsmarketing von Fritz Gerstung Göttingen Schwartz 1978 327 S. txt rdacontent n rdamedia nc rdacarrier Schriften zur Handelsforschung Nr. 59 Servicepolitik (DE-588)4234502-9 gnd rswk-swf Handelsbetrieb (DE-588)4023226-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kundendienst (DE-588)4135134-4 gnd rswk-swf Handel (DE-588)4023222-0 gnd rswk-swf Dienstleistung (DE-588)4012178-1 gnd rswk-swf Handel (DE-588)4023222-0 s Dienstleistung (DE-588)4012178-1 s DE-604 Servicepolitik (DE-588)4234502-9 s Handelsbetrieb (DE-588)4023226-8 s Marketing (DE-588)4037589-4 s Kundendienst (DE-588)4135134-4 s |
| spellingShingle | Gerstung, Fritz Die Servicepolitik als Instrument des Handelsmarketing Servicepolitik (DE-588)4234502-9 gnd Handelsbetrieb (DE-588)4023226-8 gnd Marketing (DE-588)4037589-4 gnd Kundendienst (DE-588)4135134-4 gnd Handel (DE-588)4023222-0 gnd Dienstleistung (DE-588)4012178-1 gnd |
| subject_GND | (DE-588)4234502-9 (DE-588)4023226-8 (DE-588)4037589-4 (DE-588)4135134-4 (DE-588)4023222-0 (DE-588)4012178-1 |
| title | Die Servicepolitik als Instrument des Handelsmarketing |
| title_auth | Die Servicepolitik als Instrument des Handelsmarketing |
| title_exact_search | Die Servicepolitik als Instrument des Handelsmarketing |
| title_full | Die Servicepolitik als Instrument des Handelsmarketing von Fritz Gerstung |
| title_fullStr | Die Servicepolitik als Instrument des Handelsmarketing von Fritz Gerstung |
| title_full_unstemmed | Die Servicepolitik als Instrument des Handelsmarketing von Fritz Gerstung |
| title_short | Die Servicepolitik als Instrument des Handelsmarketing |
| title_sort | die servicepolitik als instrument des handelsmarketing |
| topic | Servicepolitik (DE-588)4234502-9 gnd Handelsbetrieb (DE-588)4023226-8 gnd Marketing (DE-588)4037589-4 gnd Kundendienst (DE-588)4135134-4 gnd Handel (DE-588)4023222-0 gnd Dienstleistung (DE-588)4012178-1 gnd |
| topic_facet | Servicepolitik Handelsbetrieb Marketing Kundendienst Handel Dienstleistung |
| work_keys_str_mv | AT gerstungfritz dieservicepolitikalsinstrumentdeshandelsmarketing |