Die Servicepolitik als Instrument des Handelsmarketing:
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | Undetermined |
Veröffentlicht: |
Göttingen
Schwartz
1978
|
Schriftenreihe: | Schriften zur Handelsforschung
Nr. 59 |
Schlagworte: | |
Beschreibung: | 327 S. |
ISBN: | 3509010809 |
Internformat
MARC
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035 | |a (DE-599)BVBBV024672430 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | |a und | ||
049 | |a DE-83 | ||
084 | |a QP 620 |0 (DE-625)141911: |2 rvk | ||
084 | |a QQ 400 |0 (DE-625)141972: |2 rvk | ||
100 | 1 | |a Gerstung, Fritz |e Verfasser |4 aut | |
245 | 1 | 0 | |a Die Servicepolitik als Instrument des Handelsmarketing |c von Fritz Gerstung |
264 | 1 | |a Göttingen |b Schwartz |c 1978 | |
300 | |a 327 S. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
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490 | 0 | |a Schriften zur Handelsforschung |v Nr. 59 | |
650 | 0 | 7 | |a Servicepolitik |0 (DE-588)4234502-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Handelsbetrieb |0 (DE-588)4023226-8 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Kundendienst |0 (DE-588)4135134-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Handel |0 (DE-588)4023222-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Dienstleistung |0 (DE-588)4012178-1 |2 gnd |9 rswk-swf |
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689 | 0 | |5 DE-604 | |
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689 | 2 | |5 DE-604 | |
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689 | 3 | |5 DE-604 | |
689 | 4 | 0 | |a Kundendienst |0 (DE-588)4135134-4 |D s |
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689 | 5 | |5 DE-604 | |
940 | 1 | |q TUB-nve | |
999 | |a oai:aleph.bib-bvb.de:BVB01-018083427 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Gerstung, Fritz |
author_facet | Gerstung, Fritz |
author_role | aut |
author_sort | Gerstung, Fritz |
author_variant | f g fg |
building | Verbundindex |
bvnumber | BV024672430 |
classification_rvk | QP 620 QQ 400 |
ctrlnum | (OCoLC)613249579 (DE-599)BVBBV024672430 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV024672430 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T21:54:22Z |
institution | BVB |
isbn | 3509010809 |
language | Undetermined |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018083427 |
oclc_num | 613249579 |
open_access_boolean | |
owner | DE-83 |
owner_facet | DE-83 |
physical | 327 S. |
psigel | TUB-nve |
publishDate | 1978 |
publishDateSearch | 1978 |
publishDateSort | 1978 |
publisher | Schwartz |
record_format | marc |
series2 | Schriften zur Handelsforschung |
spelling | Gerstung, Fritz Verfasser aut Die Servicepolitik als Instrument des Handelsmarketing von Fritz Gerstung Göttingen Schwartz 1978 327 S. txt rdacontent n rdamedia nc rdacarrier Schriften zur Handelsforschung Nr. 59 Servicepolitik (DE-588)4234502-9 gnd rswk-swf Handelsbetrieb (DE-588)4023226-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kundendienst (DE-588)4135134-4 gnd rswk-swf Handel (DE-588)4023222-0 gnd rswk-swf Dienstleistung (DE-588)4012178-1 gnd rswk-swf Handel (DE-588)4023222-0 s Dienstleistung (DE-588)4012178-1 s DE-604 Servicepolitik (DE-588)4234502-9 s Handelsbetrieb (DE-588)4023226-8 s Marketing (DE-588)4037589-4 s Kundendienst (DE-588)4135134-4 s |
spellingShingle | Gerstung, Fritz Die Servicepolitik als Instrument des Handelsmarketing Servicepolitik (DE-588)4234502-9 gnd Handelsbetrieb (DE-588)4023226-8 gnd Marketing (DE-588)4037589-4 gnd Kundendienst (DE-588)4135134-4 gnd Handel (DE-588)4023222-0 gnd Dienstleistung (DE-588)4012178-1 gnd |
subject_GND | (DE-588)4234502-9 (DE-588)4023226-8 (DE-588)4037589-4 (DE-588)4135134-4 (DE-588)4023222-0 (DE-588)4012178-1 |
title | Die Servicepolitik als Instrument des Handelsmarketing |
title_auth | Die Servicepolitik als Instrument des Handelsmarketing |
title_exact_search | Die Servicepolitik als Instrument des Handelsmarketing |
title_full | Die Servicepolitik als Instrument des Handelsmarketing von Fritz Gerstung |
title_fullStr | Die Servicepolitik als Instrument des Handelsmarketing von Fritz Gerstung |
title_full_unstemmed | Die Servicepolitik als Instrument des Handelsmarketing von Fritz Gerstung |
title_short | Die Servicepolitik als Instrument des Handelsmarketing |
title_sort | die servicepolitik als instrument des handelsmarketing |
topic | Servicepolitik (DE-588)4234502-9 gnd Handelsbetrieb (DE-588)4023226-8 gnd Marketing (DE-588)4037589-4 gnd Kundendienst (DE-588)4135134-4 gnd Handel (DE-588)4023222-0 gnd Dienstleistung (DE-588)4012178-1 gnd |
topic_facet | Servicepolitik Handelsbetrieb Marketing Kundendienst Handel Dienstleistung |
work_keys_str_mv | AT gerstungfritz dieservicepolitikalsinstrumentdeshandelsmarketing |