Marketing Performance Assessment:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Boston, Mass.
Harvard Business School Pr.
1988
|
| Schlagworte: | |
| Beschreibung: | XIV, 202 S. |
| ISBN: | 0875842038 |
Internformat
MARC
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| 041 | |a und | ||
| 049 | |a DE-83 | ||
| 100 | 1 | |a Bonoma, Thomas V. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing Performance Assessment |c Thomas V. Bonoma ; Bruce H. Clark |
| 264 | 1 | |a Boston, Mass. |b Harvard Business School Pr. |c 1988 | |
| 300 | |a XIV, 202 S. | ||
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| 689 | 0 | |8 1\p |5 DE-604 | |
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| 689 | 1 | 1 | |a Bewertung |0 (DE-588)4006340-9 |D s |
| 689 | 1 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Clark, Bruce H. |e Verfasser |4 aut | |
| 940 | 1 | |q TUB-nve | |
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| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804140074992926720 |
|---|---|
| any_adam_object | |
| author | Bonoma, Thomas V. Clark, Bruce H. |
| author_facet | Bonoma, Thomas V. Clark, Bruce H. |
| author_role | aut aut |
| author_sort | Bonoma, Thomas V. |
| author_variant | t v b tv tvb b h c bh bhc |
| building | Verbundindex |
| bvnumber | BV024661992 |
| ctrlnum | (OCoLC)610805589 (DE-599)BVBBV024661992 |
| format | Book |
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| id | DE-604.BV024661992 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T21:54:12Z |
| institution | BVB |
| isbn | 0875842038 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018073058 |
| oclc_num | 610805589 |
| open_access_boolean | |
| owner | DE-83 |
| owner_facet | DE-83 |
| physical | XIV, 202 S. |
| psigel | TUB-nve |
| publishDate | 1988 |
| publishDateSearch | 1988 |
| publishDateSort | 1988 |
| publisher | Harvard Business School Pr. |
| record_format | marc |
| spelling | Bonoma, Thomas V. Verfasser aut Marketing Performance Assessment Thomas V. Bonoma ; Bruce H. Clark Boston, Mass. Harvard Business School Pr. 1988 XIV, 202 S. txt rdacontent n rdamedia nc rdacarrier Controlling (DE-588)4070102-5 gnd rswk-swf Bewertung (DE-588)4006340-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Controlling (DE-588)4070102-5 s Marketing (DE-588)4037589-4 s 1\p DE-604 Bewertung (DE-588)4006340-9 s 2\p DE-604 Clark, Bruce H. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Bonoma, Thomas V. Clark, Bruce H. Marketing Performance Assessment Controlling (DE-588)4070102-5 gnd Bewertung (DE-588)4006340-9 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4070102-5 (DE-588)4006340-9 (DE-588)4037589-4 |
| title | Marketing Performance Assessment |
| title_auth | Marketing Performance Assessment |
| title_exact_search | Marketing Performance Assessment |
| title_full | Marketing Performance Assessment Thomas V. Bonoma ; Bruce H. Clark |
| title_fullStr | Marketing Performance Assessment Thomas V. Bonoma ; Bruce H. Clark |
| title_full_unstemmed | Marketing Performance Assessment Thomas V. Bonoma ; Bruce H. Clark |
| title_short | Marketing Performance Assessment |
| title_sort | marketing performance assessment |
| topic | Controlling (DE-588)4070102-5 gnd Bewertung (DE-588)4006340-9 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Controlling Bewertung Marketing |
| work_keys_str_mv | AT bonomathomasv marketingperformanceassessment AT clarkbruceh marketingperformanceassessment |