Consumer behavior: concepts and applications
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY u.a.
McGraw-Hill
1979
|
| Schriftenreihe: | McGraw-Hill series in marketing
|
| Schlagworte: | |
| Beschreibung: | XI, 545 S. graph. Darst. |
| ISBN: | 0070387532 |
Internformat
MARC
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| 100 | 1 | |a Loudon, David L. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Consumer behavior |b concepts and applications |c David L. Loudon ; Albert J. Della Bitta |
| 264 | 1 | |a New York, NY u.a. |b McGraw-Hill |c 1979 | |
| 300 | |a XI, 545 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a McGraw-Hill series in marketing | |
| 650 | 0 | 7 | |a Verbraucherverhalten |0 (DE-588)4062644-1 |2 gnd |9 rswk-swf |
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| 700 | 1 | |a Della Bitta, Albert J. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-018066428 | ||
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| 883 | 1 | |8 3\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Loudon, David L. Della Bitta, Albert J. |
| author_facet | Loudon, David L. Della Bitta, Albert J. |
| author_role | aut aut |
| author_sort | Loudon, David L. |
| author_variant | d l l dl dll b a j d baj bajd |
| building | Verbundindex |
| bvnumber | BV024655083 |
| classification_rvk | QW 300 |
| ctrlnum | (OCoLC)313434507 (DE-599)BVBBV024655083 |
| dewey-full | 658.8342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8342 |
| dewey-search | 658.8342 |
| dewey-sort | 3658.8342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre_facet | Einführung Fallstudiensammlung |
| id | DE-604.BV024655083 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:54:06Z |
| institution | BVB |
| isbn | 0070387532 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018066428 |
| oclc_num | 313434507 |
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| physical | XI, 545 S. graph. Darst. |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | McGraw-Hill series in marketing |
| spelling | Loudon, David L. Verfasser aut Consumer behavior concepts and applications David L. Loudon ; Albert J. Della Bitta New York, NY u.a. McGraw-Hill 1979 XI, 545 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill series in marketing Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Verbraucherverhalten (DE-588)4062644-1 s 3\p DE-604 Della Bitta, Albert J. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Loudon, David L. Della Bitta, Albert J. Consumer behavior concepts and applications Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4062644-1 (DE-588)4151278-9 (DE-588)4522595-3 |
| title | Consumer behavior concepts and applications |
| title_auth | Consumer behavior concepts and applications |
| title_exact_search | Consumer behavior concepts and applications |
| title_full | Consumer behavior concepts and applications David L. Loudon ; Albert J. Della Bitta |
| title_fullStr | Consumer behavior concepts and applications David L. Loudon ; Albert J. Della Bitta |
| title_full_unstemmed | Consumer behavior concepts and applications David L. Loudon ; Albert J. Della Bitta |
| title_short | Consumer behavior |
| title_sort | consumer behavior concepts and applications |
| title_sub | concepts and applications |
| topic | Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Verbraucherverhalten Einführung Fallstudiensammlung |
| work_keys_str_mv | AT loudondavidl consumerbehaviorconceptsandapplications AT dellabittaalbertj consumerbehaviorconceptsandapplications |