Systematic approach to advertising creativity:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY u.a.
McGraw-Hill
1979
|
| Schlagworte: | |
| Beschreibung: | VIII, 280 S. zahlr. Ill. |
| ISBN: | 0070033528 |
Internformat
MARC
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| 008 | 971105s1979 a||| |||| 00||| eng d | ||
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| 035 | |a (OCoLC)730262379 | ||
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| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
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| 245 | 1 | 0 | |a Systematic approach to advertising creativity |c written and designed by Stephen Baker |
| 264 | 1 | |a New York, NY u.a. |b McGraw-Hill |c 1979 | |
| 300 | |a VIII, 280 S. |b zahlr. Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Kreativität |0 (DE-588)4032903-3 |2 gnd |9 rswk-swf |
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| 689 | 1 | |5 DE-604 | |
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Datensatz im Suchindex
| _version_ | 1804140068291477504 |
|---|---|
| any_adam_object | |
| author | Baker, Stephen 1921-2004 |
| author_GND | (DE-588)104667478 |
| author_facet | Baker, Stephen 1921-2004 |
| author_role | aut |
| author_sort | Baker, Stephen 1921-2004 |
| author_variant | s b sb |
| building | Verbundindex |
| bvnumber | BV024654604 |
| ctrlnum | (OCoLC)730262379 (DE-599)BVBBV024654604 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV024654604 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:54:06Z |
| institution | BVB |
| isbn | 0070033528 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018065959 |
| oclc_num | 730262379 |
| open_access_boolean | |
| owner | DE-83 |
| owner_facet | DE-83 |
| physical | VIII, 280 S. zahlr. Ill. |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | Baker, Stephen 1921-2004 Verfasser (DE-588)104667478 aut Systematic approach to advertising creativity written and designed by Stephen Baker New York, NY u.a. McGraw-Hill 1979 VIII, 280 S. zahlr. Ill. txt rdacontent n rdamedia nc rdacarrier Kreativität (DE-588)4032903-3 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Kreativität (DE-588)4032903-3 s DE-604 Werbung (DE-588)4065541-6 s |
| spellingShingle | Baker, Stephen 1921-2004 Systematic approach to advertising creativity Kreativität (DE-588)4032903-3 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4032903-3 (DE-588)4065541-6 |
| title | Systematic approach to advertising creativity |
| title_auth | Systematic approach to advertising creativity |
| title_exact_search | Systematic approach to advertising creativity |
| title_full | Systematic approach to advertising creativity written and designed by Stephen Baker |
| title_fullStr | Systematic approach to advertising creativity written and designed by Stephen Baker |
| title_full_unstemmed | Systematic approach to advertising creativity written and designed by Stephen Baker |
| title_short | Systematic approach to advertising creativity |
| title_sort | systematic approach to advertising creativity |
| topic | Kreativität (DE-588)4032903-3 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Kreativität Werbung |
| work_keys_str_mv | AT bakerstephen systematicapproachtoadvertisingcreativity |