Essentials of services marketing:
Gespeichert in:
Hauptverfasser: | , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Singapore <<[u.a.]>>
Prentice Hall
2008
|
Schlagworte: | |
Beschreibung: | XXXII, 567 S. zahlr. farb. Ill. |
ISBN: | 9789810679958 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
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003 | DE-604 | ||
005 | 20110413 | ||
007 | t | ||
008 | 090924s2008 si a||| |||| 00||| eng d | ||
020 | |a 9789810679958 |9 978-981-067995-8 | ||
035 | |a (OCoLC)711797882 | ||
035 | |a (DE-599)GBV57881191X | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
044 | |a si |c XB-SG | ||
049 | |a DE-83 | ||
084 | |a QP 830 |0 (DE-625)141954: |2 rvk | ||
084 | |a QQ 250 |0 (DE-625)141969: |2 rvk | ||
100 | 1 | |a Lovelock, Christopher H. |d 1940-2008 |e Verfasser |0 (DE-588)133426262 |4 aut | |
245 | 1 | 0 | |a Essentials of services marketing |c Christopher Lovelock ; Jochen Wirtz ; Patricia Chew |
264 | 1 | |a Singapore <<[u.a.]>> |b Prentice Hall |c 2008 | |
300 | |a XXXII, 567 S. |b zahlr. farb. Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Dienstleistung |0 (DE-588)4012178-1 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
655 | 7 | |8 1\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
689 | 0 | 0 | |a Dienstleistung |0 (DE-588)4012178-1 |D s |
689 | 0 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |8 2\p |5 DE-604 | |
700 | 1 | |a Wirtz, Jochen |e Verfasser |0 (DE-588)14257144X |4 aut | |
700 | 1 | |a Chew, Patricia |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-018600491 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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any_adam_object | |
author | Lovelock, Christopher H. 1940-2008 Wirtz, Jochen Chew, Patricia |
author_GND | (DE-588)133426262 (DE-588)14257144X |
author_facet | Lovelock, Christopher H. 1940-2008 Wirtz, Jochen Chew, Patricia |
author_role | aut aut aut |
author_sort | Lovelock, Christopher H. 1940-2008 |
author_variant | c h l ch chl j w jw p c pc |
building | Verbundindex |
bvnumber | BV024628851 |
classification_rvk | QP 830 QQ 250 |
ctrlnum | (OCoLC)711797882 (DE-599)GBV57881191X |
discipline | Wirtschaftswissenschaften |
format | Book |
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genre | 1\p (DE-588)4123623-3 Lehrbuch gnd-content |
genre_facet | Lehrbuch |
id | DE-604.BV024628851 |
illustrated | Illustrated |
indexdate | 2024-07-09T22:03:22Z |
institution | BVB |
isbn | 9789810679958 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018600491 |
oclc_num | 711797882 |
open_access_boolean | |
owner | DE-83 |
owner_facet | DE-83 |
physical | XXXII, 567 S. zahlr. farb. Ill. |
publishDate | 2008 |
publishDateSearch | 2008 |
publishDateSort | 2008 |
publisher | Prentice Hall |
record_format | marc |
spelling | Lovelock, Christopher H. 1940-2008 Verfasser (DE-588)133426262 aut Essentials of services marketing Christopher Lovelock ; Jochen Wirtz ; Patricia Chew Singapore <<[u.a.]>> Prentice Hall 2008 XXXII, 567 S. zahlr. farb. Ill. txt rdacontent n rdamedia nc rdacarrier Dienstleistung (DE-588)4012178-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Dienstleistung (DE-588)4012178-1 s Marketing (DE-588)4037589-4 s 2\p DE-604 Wirtz, Jochen Verfasser (DE-588)14257144X aut Chew, Patricia Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Lovelock, Christopher H. 1940-2008 Wirtz, Jochen Chew, Patricia Essentials of services marketing Dienstleistung (DE-588)4012178-1 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4012178-1 (DE-588)4037589-4 (DE-588)4123623-3 |
title | Essentials of services marketing |
title_auth | Essentials of services marketing |
title_exact_search | Essentials of services marketing |
title_full | Essentials of services marketing Christopher Lovelock ; Jochen Wirtz ; Patricia Chew |
title_fullStr | Essentials of services marketing Christopher Lovelock ; Jochen Wirtz ; Patricia Chew |
title_full_unstemmed | Essentials of services marketing Christopher Lovelock ; Jochen Wirtz ; Patricia Chew |
title_short | Essentials of services marketing |
title_sort | essentials of services marketing |
topic | Dienstleistung (DE-588)4012178-1 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Dienstleistung Marketing Lehrbuch |
work_keys_str_mv | AT lovelockchristopherh essentialsofservicesmarketing AT wirtzjochen essentialsofservicesmarketing AT chewpatricia essentialsofservicesmarketing |