Advertising: planning, implementation, and control
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Cincinnati, Ohio [u.a.]
South-Western Publ. Co.
1975
|
| Schlagworte: | |
| Beschreibung: | VIII, 598 S. |
Internformat
MARC
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| 003 | DE-604 | ||
| 005 | 20090910 | ||
| 007 | t | ||
| 008 | 090924s1975 |||| 00||| und d | ||
| 035 | |a (OCoLC)916825877 | ||
| 035 | |a (DE-599)BVBBV024571761 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | |a und | ||
| 049 | |a DE-83 |a DE-188 | ||
| 084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
| 100 | 1 | |a Nylen, David W. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Advertising |b planning, implementation, and control |c David W. Nylen |
| 264 | 1 | |a Cincinnati, Ohio [u.a.] |b South-Western Publ. Co. |c 1975 | |
| 300 | |a VIII, 598 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Werbeplanung |0 (DE-588)4130474-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
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| 689 | 1 | |8 1\p |5 DE-604 | |
| 940 | 1 | |q TUB-nve | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-018545308 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804140581637586944 |
|---|---|
| any_adam_object | |
| author | Nylen, David W. |
| author_facet | Nylen, David W. |
| author_role | aut |
| author_sort | Nylen, David W. |
| author_variant | d w n dw dwn |
| building | Verbundindex |
| bvnumber | BV024571761 |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)916825877 (DE-599)BVBBV024571761 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre_facet | Einführung |
| id | DE-604.BV024571761 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T22:02:15Z |
| institution | BVB |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018545308 |
| oclc_num | 916825877 |
| open_access_boolean | |
| owner | DE-83 DE-188 |
| owner_facet | DE-83 DE-188 |
| physical | VIII, 598 S. |
| psigel | TUB-nve |
| publishDate | 1975 |
| publishDateSearch | 1975 |
| publishDateSort | 1975 |
| publisher | South-Western Publ. Co. |
| record_format | marc |
| spelling | Nylen, David W. Verfasser aut Advertising planning, implementation, and control David W. Nylen Cincinnati, Ohio [u.a.] South-Western Publ. Co. 1975 VIII, 598 S. txt rdacontent n rdamedia nc rdacarrier Werbeplanung (DE-588)4130474-3 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Werbung (DE-588)4065541-6 s DE-604 Werbeplanung (DE-588)4130474-3 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Nylen, David W. Advertising planning, implementation, and control Werbeplanung (DE-588)4130474-3 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4130474-3 (DE-588)4065541-6 (DE-588)4151278-9 |
| title | Advertising planning, implementation, and control |
| title_auth | Advertising planning, implementation, and control |
| title_exact_search | Advertising planning, implementation, and control |
| title_full | Advertising planning, implementation, and control David W. Nylen |
| title_fullStr | Advertising planning, implementation, and control David W. Nylen |
| title_full_unstemmed | Advertising planning, implementation, and control David W. Nylen |
| title_short | Advertising |
| title_sort | advertising planning implementation and control |
| title_sub | planning, implementation, and control |
| topic | Werbeplanung (DE-588)4130474-3 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Werbeplanung Werbung Einführung |
| work_keys_str_mv | AT nylendavidw advertisingplanningimplementationandcontrol |