Advertising and competition: theory, measurement, fact: theory, measurement, fact
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Cambridge, Mass.
Ballinger
1974
|
| Beschreibung: | XIII, 190 S. |
| ISBN: | 088410253X |
Internformat
MARC
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| 100 | 1 | |a Ferguson, James M. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Advertising and competition: theory, measurement, fact |b theory, measurement, fact |c James M. Ferguson |
| 264 | 1 | |a Cambridge, Mass. |b Ballinger |c 1974 | |
| 300 | |a XIII, 190 S. | ||
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Datensatz im Suchindex
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| any_adam_object | |
| author | Ferguson, James M. |
| author_facet | Ferguson, James M. |
| author_role | aut |
| author_sort | Ferguson, James M. |
| author_variant | j m f jm jmf |
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| bvnumber | BV024537256 |
| ctrlnum | (OCoLC)594192694 (DE-599)BVBBV024537256 |
| format | Book |
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| id | DE-604.BV024537256 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T22:01:37Z |
| institution | BVB |
| isbn | 088410253X |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018511142 |
| oclc_num | 594192694 |
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| physical | XIII, 190 S. |
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| publishDate | 1974 |
| publishDateSearch | 1974 |
| publishDateSort | 1974 |
| publisher | Ballinger |
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| spelling | Ferguson, James M. Verfasser aut Advertising and competition: theory, measurement, fact theory, measurement, fact James M. Ferguson Cambridge, Mass. Ballinger 1974 XIII, 190 S. txt rdacontent n rdamedia nc rdacarrier |
| spellingShingle | Ferguson, James M. Advertising and competition: theory, measurement, fact theory, measurement, fact |
| title | Advertising and competition: theory, measurement, fact theory, measurement, fact |
| title_auth | Advertising and competition: theory, measurement, fact theory, measurement, fact |
| title_exact_search | Advertising and competition: theory, measurement, fact theory, measurement, fact |
| title_full | Advertising and competition: theory, measurement, fact theory, measurement, fact James M. Ferguson |
| title_fullStr | Advertising and competition: theory, measurement, fact theory, measurement, fact James M. Ferguson |
| title_full_unstemmed | Advertising and competition: theory, measurement, fact theory, measurement, fact James M. Ferguson |
| title_short | Advertising and competition: theory, measurement, fact |
| title_sort | advertising and competition theory measurement fact theory measurement fact |
| title_sub | theory, measurement, fact |
| work_keys_str_mv | AT fergusonjamesm advertisingandcompetitiontheorymeasurementfacttheorymeasurementfact |