Game-changing strategies: how to create new market space in established industries by breaking the rules
Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Markides, Constantinos C. 1960- (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: San Francisco, Calif. Jossey-Bass 2008
Ausgabe:1. ed.
Schlagworte:
Online-Zugang:Inhaltsverzeichnis
Beschreibung:Literaturverz. 205 - 210
The innovation is in the business model -- Discovering new business models -- Creativity is not enough: from discovering to implementing new business models -- Using dual business models to compete : is a separate unit necessary? -- Separation is not enough : how to achieve ambidexterity -- Responding to business-model innovation -- When would established firms discover new business models? -- Rethinking innovation in the big firm
Beschreibung:XXV, 222 S.
ISBN:9780470276877
0470276878
Inhaltsverzeichnis

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