Die Verpackung als Marketing-Instrument: Grundlagen, Instrumente, Praxis
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Saarbrücken
VDM-Verl. Müller
2006
|
| Schlagworte: | |
| Beschreibung: | Literaturverz. S. 112-120 |
| Beschreibung: | 120 S. graph. Darst. |
| ISBN: | 9783865505897 3865505899 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV024106882 | ||
| 003 | DE-604 | ||
| 005 | 20090827 | ||
| 007 | t | ||
| 008 | 090904s2006 gw d||| |||| 00||| ger d | ||
| 015 | |a 06,N50,0347 |2 dnb | ||
| 020 | |a 9783865505897 |9 978-3-86550-589-7 | ||
| 020 | |a 3865505899 |9 3-86550-589-9 | ||
| 024 | 3 | |a 9783865505897 | |
| 035 | |a (OCoLC)180971083 | ||
| 035 | |a (DE-599)BVBBV024106882 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a ger | |
| 044 | |a gw |c XA-DE-SL | ||
| 049 | |a DE-B170 |a DE-2070s | ||
| 082 | 0 | |a 658.823 |2 22/ger | |
| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 100 | 1 | |a Strack, Oliver |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Die Verpackung als Marketing-Instrument |b Grundlagen, Instrumente, Praxis |c Oliver Strack |
| 264 | 1 | |a Saarbrücken |b VDM-Verl. Müller |c 2006 | |
| 300 | |a 120 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Literaturverz. S. 112-120 | ||
| 650 | 0 | 7 | |a Marketinginstrument |0 (DE-588)4214539-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Verpackung |0 (DE-588)4063118-7 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Verpackung |0 (DE-588)4063118-7 |D s |
| 689 | 0 | 1 | |a Marketinginstrument |0 (DE-588)4214539-9 |D s |
| 689 | 0 | |5 DE-604 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-017974666 | ||
Datensatz im Suchindex
| _version_ | 1804139893542092800 |
|---|---|
| any_adam_object | |
| author | Strack, Oliver |
| author_facet | Strack, Oliver |
| author_role | aut |
| author_sort | Strack, Oliver |
| author_variant | o s os |
| building | Verbundindex |
| bvnumber | BV024106882 |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)180971083 (DE-599)BVBBV024106882 |
| dewey-full | 658.823 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.823 |
| dewey-search | 658.823 |
| dewey-sort | 3658.823 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV024106882 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:51:19Z |
| institution | BVB |
| isbn | 9783865505897 3865505899 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017974666 |
| oclc_num | 180971083 |
| open_access_boolean | |
| owner | DE-B170 DE-2070s |
| owner_facet | DE-B170 DE-2070s |
| physical | 120 S. graph. Darst. |
| publishDate | 2006 |
| publishDateSearch | 2006 |
| publishDateSort | 2006 |
| publisher | VDM-Verl. Müller |
| record_format | marc |
| spelling | Strack, Oliver Verfasser aut Die Verpackung als Marketing-Instrument Grundlagen, Instrumente, Praxis Oliver Strack Saarbrücken VDM-Verl. Müller 2006 120 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Literaturverz. S. 112-120 Marketinginstrument (DE-588)4214539-9 gnd rswk-swf Verpackung (DE-588)4063118-7 gnd rswk-swf Verpackung (DE-588)4063118-7 s Marketinginstrument (DE-588)4214539-9 s DE-604 |
| spellingShingle | Strack, Oliver Die Verpackung als Marketing-Instrument Grundlagen, Instrumente, Praxis Marketinginstrument (DE-588)4214539-9 gnd Verpackung (DE-588)4063118-7 gnd |
| subject_GND | (DE-588)4214539-9 (DE-588)4063118-7 |
| title | Die Verpackung als Marketing-Instrument Grundlagen, Instrumente, Praxis |
| title_auth | Die Verpackung als Marketing-Instrument Grundlagen, Instrumente, Praxis |
| title_exact_search | Die Verpackung als Marketing-Instrument Grundlagen, Instrumente, Praxis |
| title_full | Die Verpackung als Marketing-Instrument Grundlagen, Instrumente, Praxis Oliver Strack |
| title_fullStr | Die Verpackung als Marketing-Instrument Grundlagen, Instrumente, Praxis Oliver Strack |
| title_full_unstemmed | Die Verpackung als Marketing-Instrument Grundlagen, Instrumente, Praxis Oliver Strack |
| title_short | Die Verpackung als Marketing-Instrument |
| title_sort | die verpackung als marketing instrument grundlagen instrumente praxis |
| title_sub | Grundlagen, Instrumente, Praxis |
| topic | Marketinginstrument (DE-588)4214539-9 gnd Verpackung (DE-588)4063118-7 gnd |
| topic_facet | Marketinginstrument Verpackung |
| work_keys_str_mv | AT strackoliver dieverpackungalsmarketinginstrumentgrundlageninstrumentepraxis |