How to evaluate mass communications: the controlled field experiment
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Advertising Research Found
1979
|
| Ausgabe: | 3. print. |
| Schriftenreihe: | An advertising research monograph
|
| Schlagworte: | |
| Beschreibung: | VI, 96 S. |
Internformat
MARC
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| 264 | 1 | |a New York |b Advertising Research Found |c 1979 | |
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Datensatz im Suchindex
| _version_ | 1804139791606874112 |
|---|---|
| any_adam_object | |
| author | Haskins, Jack B. |
| author_facet | Haskins, Jack B. |
| author_role | aut |
| author_sort | Haskins, Jack B. |
| author_variant | j b h jb jbh |
| building | Verbundindex |
| bvnumber | BV024062445 |
| classification_rvk | MS 7850 |
| ctrlnum | (OCoLC)311915947 (DE-599)BSZ038232227 |
| discipline | Soziologie |
| edition | 3. print. |
| format | Book |
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| id | DE-604.BV024062445 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T21:49:42Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017931012 |
| oclc_num | 311915947 |
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| owner | DE-B170 |
| owner_facet | DE-B170 |
| physical | VI, 96 S. |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | Advertising Research Found |
| record_format | marc |
| series2 | An advertising research monograph |
| spelling | Haskins, Jack B. Verfasser aut How to evaluate mass communications the controlled field experiment by Jack B. Haskins 3. print. New York Advertising Research Found 1979 VI, 96 S. txt rdacontent n rdamedia nc rdacarrier An advertising research monograph Massenkommunikation (DE-588)4037875-5 gnd rswk-swf Massenkommunikation (DE-588)4037875-5 s DE-604 |
| spellingShingle | Haskins, Jack B. How to evaluate mass communications the controlled field experiment Massenkommunikation (DE-588)4037875-5 gnd |
| subject_GND | (DE-588)4037875-5 |
| title | How to evaluate mass communications the controlled field experiment |
| title_auth | How to evaluate mass communications the controlled field experiment |
| title_exact_search | How to evaluate mass communications the controlled field experiment |
| title_full | How to evaluate mass communications the controlled field experiment by Jack B. Haskins |
| title_fullStr | How to evaluate mass communications the controlled field experiment by Jack B. Haskins |
| title_full_unstemmed | How to evaluate mass communications the controlled field experiment by Jack B. Haskins |
| title_short | How to evaluate mass communications |
| title_sort | how to evaluate mass communications the controlled field experiment |
| title_sub | the controlled field experiment |
| topic | Massenkommunikation (DE-588)4037875-5 gnd |
| topic_facet | Massenkommunikation |
| work_keys_str_mv | AT haskinsjackb howtoevaluatemasscommunicationsthecontrolledfieldexperiment |