Modern advertising art:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
New York
Covici, Friede
1930
|
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | 199 S. zahlr. Ill. |
Internformat
MARC
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| 245 | 1 | 0 | |a Modern advertising art |c by Frank H. Young |
| 264 | 1 | |a New York |b Covici, Friede |c 1930 | |
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Datensatz im Suchindex
| _version_ | 1804139511849943040 |
|---|---|
| adam_text | CONTENTS FOREWORD BY EARNEST ELMO CALKINS . . . . 9 INTRODUCTION 13 I.
WHAT IS MODERN ART? 19 II. LAYOUT 30 III. LETTERING AND DECORATION 45
IV. ILLUSTRATION 66 V. PHOTOGRAPHY 93 VI. TYPOGRAPHY 111 VII. NEWSPAPER
ADVERTISING 136 VIII. DIRECT ADVERTISING 150 IX. POSTER ADVERTISING 166
X. BOOK JACKETS 183 7
|
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