Holdings: The book of business wisdom

The book of business wisdom: classic writings by the legends of commerce and industry

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Bibliographic Details
Other Authors:	Krass, Peter (Editor)
Format:	Book
Language:	English
Published:	New York [u.a.] Wiley 1997
Subjects:	Management Aufsatzsammlung
Online Access:	Inhaltsverzeichnis
Physical Description:	XV, 489 S.
ISBN:	0471165123

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MARC


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adam_text	Contents Introduction xi PART I: How to Get Ahead 1 Andrew Carnegie The Road to Budinedd Succeed 3 Malcolm S. Forbes A Vital Ingredient of Sustained Succedd and 11 Dependability Preceded Indidpendability Thomas Alva Edison They Won t Think 15 J. Ogden Armour Armour Men Who Got Ahead—and Why 19 Charles M. Schwab Succeeding with What You Have 29 Benjamin F. Fairless What Democracy Did for Me 35 Henry Ford, II Budinedd: An Introduction 41 PART II: The Importance of Character 49 Harvey S. Firestone What I Have Learned about Men 51 Harold Geneen Not Alcoholidm—Egotidm 63 Horace Greeley Succedd in Budinedd 75 Henry R. Luce The Character of the Budineddman 79 J. C. Penney It Id One Thing to Dedire—and Another 85 to Determine v Contents Benjamin Franklin The Way to Wealth 97 PART III: The Dynamics of Leadership 107 David Ogilvy Leadership 109 John F. Welch, Jr. Lessons for Succeed 115 Owen D. Young Interpreting the Weather Signs of 123 Business Richard W. Sears The Men Behind the Guns of Business 131 Mary Kay Ash The Art of Listening 137 Marvin Bower Leadership 141 T. Boone Pickens Leadership 153 PART IV: The Essentials of Good Management 165 Alfred P. Sloan, Jr. The Most Important Thing I Ever 167 Learned about Management John L. McCaffrey What Corporation Presidents Think 181 about at Night Lee Iacocca More on Good Management 193 Andrew S. Grove Your Most Precious Resource: Your Time 203 David E. Lilienthal Management: A Humanist Art 209 vi Contents Thomas J. Watson, Jr. The Question of Organization 215 Sam Walton Running a Succeddful Company: Tib Ten Rub* that Worked for Me PART V: Selling Skills and Customer Focus 231 John J. Johnson How to Sell Anybody Anything in Five 233 Minuted or Ledd Alfred E. Lyon Sell Younelf Firdt 237 Julius Fleischmann My Three Eddent uiL) of Management 243 Robert W. Woodruff You in a Career of Selling 251 Milton S. Florsheim Planning for the BudineddYou Are 261 Going to Have Thomas J. Watson Sell with Sincerity 269 PART VI: Maintaining Individuality 279 in the Corporate World J. Irwin Miller The Dilemma of the Corporation Man 281 J.Paul Getty The Art of Individuality 295 WillardF. The Hat of the Student 305 Rockwell, Jr. B. C. Forbes In Budgeting YourDayd, Allow Tune 311 for Thinking vii Contents Crawford H. Freedom, Individuality, and Conformity 315 Greenewalt George W. Perkins The Modern Corporation 321 PART VII: Gunslingers and the Entrepreneurial 329 Spirit Henry Ford What I Learned about Business 331 Est£e Lauder What IDidn t Learn from. Business 347 School) or Books E. W. Scripps Some Outlandish Ruled for Making 355 Money Igor I. Sikorsky A Mysterious Faculty 365 Victor Kiam A Udeful Tool of Self-Examination 369 Tom Monaghan Goal Setting and Brainstorming 373 P. T. Barnum The Art of Money-Getting 379 John D. Rockefeller The American Budinedd Man -401 PART VIII: Philosophy from Wall Street 407 Bernard M. Baruch My Investment Philosophy 409 Peter Lynch Do I Have the Personal Qualities It 415 Takes to Succeed? viii Contents Henry Clews How to Make Money on Wall Street 421 Muriel Siebert You ve Got to Take Chanced 429 Carl C. Icahn What Make,) Me Tick? 437 George S. Moore The Craft of Lending 443 Edward C. Adventurer of a Contrarian 449 Johnson, III Chronology 469 Author Index 471 Acknowledgments 473 Notej 475 Credits and Sources 481 Index 485 ix
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title	The book of business wisdom classic writings by the legends of commerce and industry
title_auth	The book of business wisdom classic writings by the legends of commerce and industry
title_exact_search	The book of business wisdom classic writings by the legends of commerce and industry
title_full	The book of business wisdom classic writings by the legends of commerce and industry ed. by Peter Krass
title_fullStr	The book of business wisdom classic writings by the legends of commerce and industry ed. by Peter Krass
title_full_unstemmed	The book of business wisdom classic writings by the legends of commerce and industry ed. by Peter Krass
title_short	The book of business wisdom
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topic	Management (DE-588)4037278-9 gnd
topic_facet	Management Aufsatzsammlung
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Holdings

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