Future in sight: 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Macmillan
1995
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XVI, 256 S. |
| ISBN: | 0025850555 |
Internformat
MARC
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Datensatz im Suchindex
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| adam_text | CONTENTS
Preface xiii
Chapter i Futurology: Another of
the World s Oldest Professions 1
Chapter 2 New Marketing trends
Get the Results You Want 17
Say Good-bye to How We Buy—Lou Platt, CEO, Hewlett Packard* 19 •
In Asia, It Helps to Rock for a Business to Roll • 21 • Sensory Assist (SA): What
It Feels Like to Be the Customer—Davis Masten, CEO, Cheskin and
Masten • 23 • Sengoku Jidai—New Societal Market Wars • 26 • Back to the
Future—Mitch Gooze, CEO, OMTGroup* 28 • Retail Revolution • 31 • Low
Prices Are Here to Stay • 35 • Those with the Gold Rule—The Changing
Consumer • 38 • Targeted Personal Advertising (TPA)—Mitch Gooze, CEO,
OMT Group • 40 • It Pays to Be Nice or Cause Marketing • 44
X / CONTENTS
Chapter 3 Growth Businesses for the year 2000
and beyond 47
Anti-Aging Drugs—Six Score and 10—Steven William Fotukes, executive
director, Cognitive Enhancement Research Institute (CERI) • 48 • Telecom¬
munications—See It Coming • 50 • Gambling on the Entertainment
Future • 52 • Multimedia Mania • 53 • The Big Fix—Repairing the
Infrastructure • 57 • It s a Clear Winner—Liquid Crystal Displays (LCD)
• 60 • Air Transportation and Distribution Takes Off • 61
Chapter 4 The Most Important Financial and
Legal Trends and their implications 65
Financial Markets in 2020—Charles S. Sanford, Jr., chairman and CEO, Bank¬
ers Trust Company • 66 • Financial Engineering and Particle Finance—
Charles S. Sanford, Jr. • 68 • Just Lawyers—Connie Bagley, Stanford University
Graduate School of Business • 71 • Blurred Vision—Negotiating with Third
World Governments • 74 • Globalization of the Financial Information Infra¬
structure—Bernard Fleitman, vice president, Dow Jones Telerate *76 • The New
Owners Are Big and Worldly • 79 • Don t Bank on It • 81 • World Markets—
Where the Action Is • 84 • Why Start-ups Can t Get Started • 86
Chapter 5 Global Trends That Will
Shape the next century 89
Enhanced Communication—The Key to Global Markets—Lou Platt, CEO,
Hewlett Packard • 90 • Going Global to Find Growth—/^ Welch, CEO and
chairman, General Electric Company • 92 • Veggie Power—Roger Kilburn, former
president, Protein Division, Archer Daniel Midland • 93 • China—Watch Out
When a Giant Sneezes • 96 • China Can Break (Wild Card)—Dr. Anthony
J. Finizza, chief economist, ARCO Corporation • 99 • An Unhealthy Environ¬
ment • 100 • Multinational Corporations (MNCs)—One Company, One
World • 102 • The Bridge over the Cultural Gap • 104 • Partnering—
Forming Alliances • 105
Contents / xi
Chapter 6 Demographic and lifestyle Trends
in the year 2000 109
Population Balloons and Pops • 110 • The Fountain of Third World Youth
Saturates the Old West • 112 • The Sun Belt Bursts Open • 116 • Watch
Your WAY (Wild Alienated Youth) • 119 • The Post-Nuclear Family
• 122 • Give Me a Break • 125 • When Will We Learn? • 126 • A Healthy
Outlook • 128* Tech Sweet Home • 130* A Bushel of Big Apples • 131
Chapter 7 hot Technological Trends 135
Understanding How We Think—Smart Drugs—Steven William Fowkes,
managing director, Cognitive Enhancement Research Institute (CERI)
•136* Brain on a Chip—Very Small Will Be Very Big Business • 139 • Solar-
Powered Satellites (SPS) Provide Clean, Abundant Energy (Wild Card)
•142* Robotics—Real Expert Systems • 143 • Speech Technology—Switch
On the Next Century • 145 • Optical Technologies—See Us Through
• 147 • Connectivists—Mapmakers Locating a Healthy Future • 150 •
Ceramic and Cogeneration Technology Power Our Future—Richard Carlson,
futurist • 152 • Technology and People • 154 • Will Software Get Soft?
• 156 • The Ceramic Car (Wild Card)—Richard Carlson • 158 • Biotech
Breaks (Up) Through • 159
Chapter 8 How We Will Manage organizations in
THE YEAR 2000 161
Tools for Knowledge Workers • 162 • The Diverse Workforce—Lou Plan,
CEO, Hewlett Packard • 165 • Manage Change or Change Manage¬
ment • 167 • Short Sights Take Aim at Long-Term Research and Develop¬
ment (R D) • 168 • Power-Sharing Managing and Motivating Workers—Dr.
Willis Harman, futurist and CEO, Noetic Institute • 170 • Will Paralysis by
Analysis be Replaced by Extinction by Instinct?—Dr. Hewitt Crane, SRI
International • 172 • The Company General Is a Generalist • 174 • How Top
Executives Will Get Paid • 177 • Sharp Eyes and Fast Feet • 178 • Remaking
Manufacturing • 181 • Welcome Back Manufacturing—Vic Para, consultant
and retired Tandem Computer executive, and Dr. Charles Turk, president of
OAI • 183
xii / Contents
Chapter 9 rethinking Roles and Resources 185
Women s Work • 186 • Which Who To Know—Those with Guanxi
• 187 • Management Education in a Changing World—Dr. David
Palmer, OMT Group • 188 • I d Rather Do It Myself • 190 • Leveraging
Knowledge—Tom Peters • 192 • The Superstar Effect • 195 • The New
Entrepreneur • 196 • The Age of Clones • 197 • They re All So SMUG
(Smart, Mobile, Upward, Global)—Dr. Ken Colmen, vice president, SRI
International • 198 • Energy Is Power • 201 • Watch How They Play—The
New Energy Partnership—Dr. Anthony J. Finizza, chief economist, ARCO
Corporation • 203
Chapter 10 The most Important Economic trends 205
Steady Ahead for the U.S. Economy and Defense Sector—Bernard Schwartz,
CEO, Loral Corporation • 206 • The Globe Tilts toward Asia • 208 • The
Global Trade Web • 210 • The Decline and Transformation of the Modern
World—Dr. Willis Harman, futurist and CEO, Noetic Institute • 212 • Age of
Retrenchment—Small Isn t So Beautiful • 216 • S no Jobs • 218 • The Rich
Get Richer and the Poor Get Poorer • 220 • The Underground Economy
Surfaces • 222 • Japan Sunsets • 224 • India Is Up and Around • 225
Chapter 11 How Politaical Trends Will
Impact Business 227
The Pivotal Politicals • 228 • Is Political Correctness, Correct? • 230 • Reg¬
ulating Regulators • 231 • Growing Federal and Local Tensions • 233 •
Private—Come In • 234 • Revolt Against the Political Status Quo • 235 •
External Menace, Internal Explosions • 238 • Small Wars—Tom Mandel,
futurist, SRI International * 240 • Communication Revolution Will Overthrow
the Republican Form of Government (Wild Card)—Dr. Anthony J. Finizza,
chief economists, ARCO Corporation • 242 • Internet—The Techno-Political
Weapon of Choice—Patricia Singer, consultant • 243 • Capitalism and West¬
ern Democracy Is Not for Everyone • 245
Afterword 247
Index 249
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| spelling | Minkin, Barry Howard Verfasser aut Future in sight 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century Barry Howard Minkin New York, NY Macmillan 1995 XVI, 256 S. txt rdacontent n rdamedia nc rdacarrier Prognose (DE-588)4047390-9 gnd rswk-swf Wirtschaft (DE-588)4066399-1 gnd rswk-swf Wirtschaftsentwicklung (DE-588)4066438-7 gnd rswk-swf Wirtschaft (DE-588)4066399-1 s Wirtschaftsentwicklung (DE-588)4066438-7 s Prognose (DE-588)4047390-9 s DE-604 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017407365&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Minkin, Barry Howard Future in sight 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century Prognose (DE-588)4047390-9 gnd Wirtschaft (DE-588)4066399-1 gnd Wirtschaftsentwicklung (DE-588)4066438-7 gnd |
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| title | Future in sight 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century |
| title_auth | Future in sight 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century |
| title_exact_search | Future in sight 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century |
| title_full | Future in sight 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century Barry Howard Minkin |
| title_fullStr | Future in sight 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century Barry Howard Minkin |
| title_full_unstemmed | Future in sight 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century Barry Howard Minkin |
| title_short | Future in sight |
| title_sort | future in sight 100 trends implications predictions that will most impact business and the world economy into the 21st century |
| title_sub | 100 trends, implications & predictions ; that will most impact business and the world economy into the 21st century |
| topic | Prognose (DE-588)4047390-9 gnd Wirtschaft (DE-588)4066399-1 gnd Wirtschaftsentwicklung (DE-588)4066438-7 gnd |
| topic_facet | Prognose Wirtschaft Wirtschaftsentwicklung |
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