Die 100 besten Guerilla-Marketing-Ideen:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Frankfurt [u.a.]
Campus-Verl.
2006
|
Schlagworte: | |
ISBN: | 3593381702 |
Internformat
MARC
LEADER | 00000nam a2200000zc 4500 | ||
---|---|---|---|
001 | BV023746376 | ||
003 | DE-604 | ||
005 | 20230120 | ||
007 | t | ||
008 | 061121s2006 |||| 00||| ger d | ||
020 | |a 3593381702 |9 3-593-38170-2 | ||
035 | |a (OCoLC)180048877 | ||
035 | |a (DE-599)BVBBV023746376 | ||
040 | |a DE-604 |b ger | ||
041 | 0 | |a ger | |
049 | |a DE-526 |a DE-B170 |a DE-2070s |a DE-B768 | ||
084 | |a QP 621 |0 (DE-625)141912: |2 rvk | ||
100 | 1 | |a Levinson, Jay C. |e Verfasser |4 aut | |
240 | 1 | 0 | |a Mastering guerilla marketing |
245 | 1 | 0 | |a Die 100 besten Guerilla-Marketing-Ideen |c Jay C. Levinson |
246 | 1 | 3 | |a Die einhundert besten Guerilla-Marketing-Ideen |
264 | 1 | |a Frankfurt [u.a.] |b Campus-Verl. |c 2006 | |
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Telemarketing |0 (DE-588)4215401-7 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Klein- und Mittelbetrieb |0 (DE-588)4031031-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Online-Dienst |0 (DE-588)4354267-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Angriffsstrategie |0 (DE-588)4391587-5 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Klein- und Mittelbetrieb |0 (DE-588)4031031-0 |D s |
689 | 0 | 1 | |a Online-Dienst |0 (DE-588)4354267-0 |D s |
689 | 0 | 2 | |a Telemarketing |0 (DE-588)4215401-7 |D s |
689 | 0 | 3 | |a Angriffsstrategie |0 (DE-588)4391587-5 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 1 | 1 | |a Klein- und Mittelbetrieb |0 (DE-588)4031031-0 |D s |
689 | 1 | 2 | |a Angriffsstrategie |0 (DE-588)4391587-5 |D s |
689 | 1 | |5 DE-604 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-017295451 |
Datensatz im Suchindex
_version_ | 1804138796448481280 |
---|---|
any_adam_object | |
author | Levinson, Jay C. |
author_facet | Levinson, Jay C. |
author_role | aut |
author_sort | Levinson, Jay C. |
author_variant | j c l jc jcl |
building | Verbundindex |
bvnumber | BV023746376 |
classification_rvk | QP 621 |
ctrlnum | (OCoLC)180048877 (DE-599)BVBBV023746376 |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01625nam a2200445zc 4500</leader><controlfield tag="001">BV023746376</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20230120 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">061121s2006 |||| 00||| ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3593381702</subfield><subfield code="9">3-593-38170-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)180048877</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV023746376</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-526</subfield><subfield code="a">DE-B170</subfield><subfield code="a">DE-2070s</subfield><subfield code="a">DE-B768</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 621</subfield><subfield code="0">(DE-625)141912:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Levinson, Jay C.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="240" ind1="1" ind2="0"><subfield code="a">Mastering guerilla marketing</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Die 100 besten Guerilla-Marketing-Ideen</subfield><subfield code="c">Jay C. Levinson</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">Die einhundert besten Guerilla-Marketing-Ideen</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Frankfurt [u.a.]</subfield><subfield code="b">Campus-Verl.</subfield><subfield code="c">2006</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Telemarketing</subfield><subfield code="0">(DE-588)4215401-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Klein- und Mittelbetrieb</subfield><subfield code="0">(DE-588)4031031-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Dienst</subfield><subfield code="0">(DE-588)4354267-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Angriffsstrategie</subfield><subfield code="0">(DE-588)4391587-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Klein- und Mittelbetrieb</subfield><subfield code="0">(DE-588)4031031-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Online-Dienst</subfield><subfield code="0">(DE-588)4354267-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Telemarketing</subfield><subfield code="0">(DE-588)4215401-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="3"><subfield code="a">Angriffsstrategie</subfield><subfield code="0">(DE-588)4391587-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Klein- und Mittelbetrieb</subfield><subfield code="0">(DE-588)4031031-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="2"><subfield code="a">Angriffsstrategie</subfield><subfield code="0">(DE-588)4391587-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-017295451</subfield></datafield></record></collection> |
id | DE-604.BV023746376 |
illustrated | Not Illustrated |
indexdate | 2024-07-09T21:33:53Z |
institution | BVB |
isbn | 3593381702 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017295451 |
oclc_num | 180048877 |
open_access_boolean | |
owner | DE-526 DE-B170 DE-2070s DE-B768 |
owner_facet | DE-526 DE-B170 DE-2070s DE-B768 |
publishDate | 2006 |
publishDateSearch | 2006 |
publishDateSort | 2006 |
publisher | Campus-Verl. |
record_format | marc |
spelling | Levinson, Jay C. Verfasser aut Mastering guerilla marketing Die 100 besten Guerilla-Marketing-Ideen Jay C. Levinson Die einhundert besten Guerilla-Marketing-Ideen Frankfurt [u.a.] Campus-Verl. 2006 txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Telemarketing (DE-588)4215401-7 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 gnd rswk-swf Online-Dienst (DE-588)4354267-0 gnd rswk-swf Angriffsstrategie (DE-588)4391587-5 gnd rswk-swf Klein- und Mittelbetrieb (DE-588)4031031-0 s Online-Dienst (DE-588)4354267-0 s Telemarketing (DE-588)4215401-7 s Angriffsstrategie (DE-588)4391587-5 s DE-604 Marketing (DE-588)4037589-4 s |
spellingShingle | Levinson, Jay C. Die 100 besten Guerilla-Marketing-Ideen Marketing (DE-588)4037589-4 gnd Telemarketing (DE-588)4215401-7 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Online-Dienst (DE-588)4354267-0 gnd Angriffsstrategie (DE-588)4391587-5 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4215401-7 (DE-588)4031031-0 (DE-588)4354267-0 (DE-588)4391587-5 |
title | Die 100 besten Guerilla-Marketing-Ideen |
title_alt | Mastering guerilla marketing Die einhundert besten Guerilla-Marketing-Ideen |
title_auth | Die 100 besten Guerilla-Marketing-Ideen |
title_exact_search | Die 100 besten Guerilla-Marketing-Ideen |
title_full | Die 100 besten Guerilla-Marketing-Ideen Jay C. Levinson |
title_fullStr | Die 100 besten Guerilla-Marketing-Ideen Jay C. Levinson |
title_full_unstemmed | Die 100 besten Guerilla-Marketing-Ideen Jay C. Levinson |
title_short | Die 100 besten Guerilla-Marketing-Ideen |
title_sort | die 100 besten guerilla marketing ideen |
topic | Marketing (DE-588)4037589-4 gnd Telemarketing (DE-588)4215401-7 gnd Klein- und Mittelbetrieb (DE-588)4031031-0 gnd Online-Dienst (DE-588)4354267-0 gnd Angriffsstrategie (DE-588)4391587-5 gnd |
topic_facet | Marketing Telemarketing Klein- und Mittelbetrieb Online-Dienst Angriffsstrategie |
work_keys_str_mv | AT levinsonjayc masteringguerillamarketing AT levinsonjayc die100bestenguerillamarketingideen AT levinsonjayc dieeinhundertbestenguerillamarketingideen |