Marketing plans: how to prepare them, how to use them
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Oxford [u.a.]
Butterworth-Heinemann
2002
|
| Ausgabe: | 5th ed. |
| Schlagworte: | |
| Beschreibung: | XIX, 630 S. Ill., graph. Darst. |
| ISBN: | 0750656255 |
Internformat
MARC
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | MacDonald, Malcolm |
| author_facet | MacDonald, Malcolm |
| author_role | aut |
| author_sort | MacDonald, Malcolm |
| author_variant | m m mm |
| building | Verbundindex |
| bvnumber | BV023694594 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 612 |
| ctrlnum | (OCoLC)248173953 (DE-599)BVBBV023694594 |
| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 5th ed. |
| format | Book |
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| id | DE-604.BV023694594 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:32:40Z |
| institution | BVB |
| isbn | 0750656255 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017195158 |
| oclc_num | 248173953 |
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| owner_facet | DE-522 DE-384 |
| physical | XIX, 630 S. Ill., graph. Darst. |
| publishDate | 2002 |
| publishDateSearch | 2002 |
| publishDateSort | 2002 |
| publisher | Butterworth-Heinemann |
| record_format | marc |
| spelling | MacDonald, Malcolm Verfasser aut Marketing plans how to prepare them, how to use them Malcolm McDonald 5th ed. Oxford [u.a.] Butterworth-Heinemann 2002 XIX, 630 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing Planning Marketingkonzept (DE-588)4120696-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingkonzept (DE-588)4120696-4 s DE-604 Marketing (DE-588)4037589-4 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | MacDonald, Malcolm Marketing plans how to prepare them, how to use them Marketing Marketing Planning Marketingkonzept (DE-588)4120696-4 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4120696-4 (DE-588)4037589-4 |
| title | Marketing plans how to prepare them, how to use them |
| title_auth | Marketing plans how to prepare them, how to use them |
| title_exact_search | Marketing plans how to prepare them, how to use them |
| title_full | Marketing plans how to prepare them, how to use them Malcolm McDonald |
| title_fullStr | Marketing plans how to prepare them, how to use them Malcolm McDonald |
| title_full_unstemmed | Marketing plans how to prepare them, how to use them Malcolm McDonald |
| title_short | Marketing plans |
| title_sort | marketing plans how to prepare them how to use them |
| title_sub | how to prepare them, how to use them |
| topic | Marketing Marketing Planning Marketingkonzept (DE-588)4120696-4 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Marketing Planning Marketingkonzept |
| work_keys_str_mv | AT macdonaldmalcolm marketingplanshowtopreparethemhowtousethem |