Business marketing: connecting strategy, relationships, and learning
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Boston [u.a.]
Irwin/McGraw-Hill
1999
|
| Series: | The Irwin/McGraw-Hill series in marketing
|
| Subjects: | |
| Physical Description: | XXIX, 670 S. graph. Darst. |
| ISBN: | 0256221332 |
Staff View
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV023693757 | ||
| 003 | DE-604 | ||
| 005 | 20010319000000.0 | ||
| 007 | t | ||
| 008 | 010214s1999 xxud||| |||| 00||| und d | ||
| 020 | |a 0256221332 |c pbk. : DM 88.00 |9 0-256-22133-2 | ||
| 035 | |a (OCoLC)245675709 | ||
| 035 | |a (DE-599)BVBBV023693757 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | |a und | ||
| 044 | |a xxu |c US | ||
| 049 | |a DE-522 | ||
| 082 | 0 | |a 658.8 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Dwyer, F. Robert |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Business marketing |b connecting strategy, relationships, and learning |c F. Robert Dwyer ; John F. Tanner |
| 264 | 1 | |a Boston [u.a.] |b Irwin/McGraw-Hill |c 1999 | |
| 300 | |a XXIX, 670 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a The Irwin/McGraw-Hill series in marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Business-to-Business-Marketing |0 (DE-588)4631075-7 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Business-to-Business-Marketing |0 (DE-588)4631075-7 |D s |
| 689 | 1 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Tanner, John |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-017194321 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Record in the Search Index
| _version_ | 1804138719672795137 |
|---|---|
| any_adam_object | |
| author | Dwyer, F. Robert Tanner, John |
| author_facet | Dwyer, F. Robert Tanner, John |
| author_role | aut aut |
| author_sort | Dwyer, F. Robert |
| author_variant | f r d fr frd j t jt |
| building | Verbundindex |
| bvnumber | BV023693757 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)245675709 (DE-599)BVBBV023693757 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01367nam a2200397zc 4500</leader><controlfield tag="001">BV023693757</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20010319000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">010214s1999 xxud||| |||| 00||| und d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0256221332</subfield><subfield code="c">pbk. : DM 88.00</subfield><subfield code="9">0-256-22133-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)245675709</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV023693757</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">und</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-522</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Dwyer, F. Robert</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Business marketing</subfield><subfield code="b">connecting strategy, relationships, and learning</subfield><subfield code="c">F. Robert Dwyer ; John F. Tanner</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Boston [u.a.]</subfield><subfield code="b">Irwin/McGraw-Hill</subfield><subfield code="c">1999</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXIX, 670 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">The Irwin/McGraw-Hill series in marketing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Business-to-Business-Marketing</subfield><subfield code="0">(DE-588)4631075-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Business-to-Business-Marketing</subfield><subfield code="0">(DE-588)4631075-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Tanner, John</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-017194321</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| id | DE-604.BV023693757 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:32:40Z |
| institution | BVB |
| isbn | 0256221332 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017194321 |
| oclc_num | 245675709 |
| open_access_boolean | |
| owner | DE-522 |
| owner_facet | DE-522 |
| physical | XXIX, 670 S. graph. Darst. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Irwin/McGraw-Hill |
| record_format | marc |
| series2 | The Irwin/McGraw-Hill series in marketing |
| spelling | Dwyer, F. Robert Verfasser aut Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner Boston [u.a.] Irwin/McGraw-Hill 1999 XXIX, 670 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Irwin/McGraw-Hill series in marketing Marketing (DE-588)4037589-4 gnd rswk-swf Business-to-Business-Marketing (DE-588)4631075-7 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Business-to-Business-Marketing (DE-588)4631075-7 s 1\p DE-604 Tanner, John Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Dwyer, F. Robert Tanner, John Business marketing connecting strategy, relationships, and learning Marketing (DE-588)4037589-4 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4631075-7 |
| title | Business marketing connecting strategy, relationships, and learning |
| title_auth | Business marketing connecting strategy, relationships, and learning |
| title_exact_search | Business marketing connecting strategy, relationships, and learning |
| title_full | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
| title_fullStr | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
| title_full_unstemmed | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
| title_short | Business marketing |
| title_sort | business marketing connecting strategy relationships and learning |
| title_sub | connecting strategy, relationships, and learning |
| topic | Marketing (DE-588)4037589-4 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd |
| topic_facet | Marketing Business-to-Business-Marketing |
| work_keys_str_mv | AT dwyerfrobert businessmarketingconnectingstrategyrelationshipsandlearning AT tannerjohn businessmarketingconnectingstrategyrelationshipsandlearning |