Business marketing: connecting strategy, relationships, and learning
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | Undetermined |
Veröffentlicht: |
Boston [u.a.]
Irwin/McGraw-Hill
1999
|
Schriftenreihe: | The Irwin/McGraw-Hill series in marketing
|
Schlagworte: | |
Beschreibung: | XXIX, 670 S. graph. Darst. |
ISBN: | 0256221332 |
Internformat
MARC
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035 | |a (OCoLC)245675709 | ||
035 | |a (DE-599)BVBBV023693757 | ||
040 | |a DE-604 |b ger | ||
041 | |a und | ||
044 | |a xxu |c US | ||
049 | |a DE-522 | ||
082 | 0 | |a 658.8 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Dwyer, F. Robert |e Verfasser |4 aut | |
245 | 1 | 0 | |a Business marketing |b connecting strategy, relationships, and learning |c F. Robert Dwyer ; John F. Tanner |
264 | 1 | |a Boston [u.a.] |b Irwin/McGraw-Hill |c 1999 | |
300 | |a XXIX, 670 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a The Irwin/McGraw-Hill series in marketing | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Business-to-Business-Marketing |0 (DE-588)4631075-7 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Business-to-Business-Marketing |0 (DE-588)4631075-7 |D s |
689 | 1 | |8 1\p |5 DE-604 | |
700 | 1 | |a Tanner, John |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-017194321 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804138719672795137 |
---|---|
any_adam_object | |
author | Dwyer, F. Robert Tanner, John |
author_facet | Dwyer, F. Robert Tanner, John |
author_role | aut aut |
author_sort | Dwyer, F. Robert |
author_variant | f r d fr frd j t jt |
building | Verbundindex |
bvnumber | BV023693757 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)245675709 (DE-599)BVBBV023693757 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV023693757 |
illustrated | Illustrated |
indexdate | 2024-07-09T21:32:40Z |
institution | BVB |
isbn | 0256221332 |
language | Undetermined |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017194321 |
oclc_num | 245675709 |
open_access_boolean | |
owner | DE-522 |
owner_facet | DE-522 |
physical | XXIX, 670 S. graph. Darst. |
publishDate | 1999 |
publishDateSearch | 1999 |
publishDateSort | 1999 |
publisher | Irwin/McGraw-Hill |
record_format | marc |
series2 | The Irwin/McGraw-Hill series in marketing |
spelling | Dwyer, F. Robert Verfasser aut Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner Boston [u.a.] Irwin/McGraw-Hill 1999 XXIX, 670 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Irwin/McGraw-Hill series in marketing Marketing (DE-588)4037589-4 gnd rswk-swf Business-to-Business-Marketing (DE-588)4631075-7 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Business-to-Business-Marketing (DE-588)4631075-7 s 1\p DE-604 Tanner, John Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Dwyer, F. Robert Tanner, John Business marketing connecting strategy, relationships, and learning Marketing (DE-588)4037589-4 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4631075-7 |
title | Business marketing connecting strategy, relationships, and learning |
title_auth | Business marketing connecting strategy, relationships, and learning |
title_exact_search | Business marketing connecting strategy, relationships, and learning |
title_full | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
title_fullStr | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
title_full_unstemmed | Business marketing connecting strategy, relationships, and learning F. Robert Dwyer ; John F. Tanner |
title_short | Business marketing |
title_sort | business marketing connecting strategy relationships and learning |
title_sub | connecting strategy, relationships, and learning |
topic | Marketing (DE-588)4037589-4 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd |
topic_facet | Marketing Business-to-Business-Marketing |
work_keys_str_mv | AT dwyerfrobert businessmarketingconnectingstrategyrelationshipsandlearning AT tannerjohn businessmarketingconnectingstrategyrelationshipsandlearning |