The marketing challenge of Europe ...: 1992. The marketing challenge of Europe ...
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Reading, Mass.
ACM press
1992
|
| Beschreibung: | IX, 422 S. |
| ISBN: | 0201564009 |
Internformat
MARC
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| 035 | |a (OCoLC)915754190 | ||
| 035 | |a (DE-599)BVBBV023687130 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-523 | ||
| 084 | |a QM 420 |0 (DE-625)141792: |2 rvk | ||
| 100 | 1 | |a Quelch, John A. |d 1951- |e Verfasser |0 (DE-588)136250440 |4 aut | |
| 245 | 1 | 0 | |a The marketing challenge of Europe ... |n 1992. |p The marketing challenge of Europe ... |c John A. Quelch ; Robert D. Buzzell ; Eric R. Salama |
| 264 | 1 | |a Reading, Mass. |b ACM press |c 1992 | |
| 300 | |a IX, 422 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 700 | 1 | |a Quelch, John A. |d 1951- |e Verfasser |0 (DE-588)136250440 |4 aut | |
| 700 | 1 | |a Buzzell, Robert Dow |d 1933- |e Verfasser |0 (DE-588)170036006 |4 aut | |
| 700 | 1 | |a Buzzell, Robert Dow |d 1933- |e Verfasser |0 (DE-588)170036006 |4 aut | |
| 700 | 1 | |a Salama, Eric R. |e Verfasser |4 aut | |
| 700 | 1 | |a Salama, Eric R. |e Verfasser |4 aut | |
| 773 | 0 | 8 | |w (DE-604)BV023671297 |g 1992 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-017284400 | ||
Datensatz im Suchindex
| _version_ | 1804138787120349184 |
|---|---|
| any_adam_object | |
| author | Quelch, John A. 1951- Quelch, John A. 1951- Buzzell, Robert Dow 1933- Buzzell, Robert Dow 1933- Salama, Eric R. Salama, Eric R. |
| author_GND | (DE-588)136250440 (DE-588)170036006 |
| author_facet | Quelch, John A. 1951- Quelch, John A. 1951- Buzzell, Robert Dow 1933- Buzzell, Robert Dow 1933- Salama, Eric R. Salama, Eric R. |
| author_role | aut aut aut aut aut aut |
| author_sort | Quelch, John A. 1951- |
| author_variant | j a q ja jaq j a q ja jaq r d b rd rdb r d b rd rdb e r s er ers e r s er ers |
| building | Verbundindex |
| bvnumber | BV023687130 |
| classification_rvk | QM 420 |
| ctrlnum | (OCoLC)915754190 (DE-599)BVBBV023687130 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV023687130 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T21:33:44Z |
| institution | BVB |
| isbn | 0201564009 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017284400 |
| oclc_num | 915754190 |
| open_access_boolean | |
| owner | DE-523 |
| owner_facet | DE-523 |
| physical | IX, 422 S. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | ACM press |
| record_format | marc |
| spelling | Quelch, John A. 1951- Verfasser (DE-588)136250440 aut The marketing challenge of Europe ... 1992. The marketing challenge of Europe ... John A. Quelch ; Robert D. Buzzell ; Eric R. Salama Reading, Mass. ACM press 1992 IX, 422 S. txt rdacontent n rdamedia nc rdacarrier Buzzell, Robert Dow 1933- Verfasser (DE-588)170036006 aut Salama, Eric R. Verfasser aut (DE-604)BV023671297 1992 |
| spellingShingle | Quelch, John A. 1951- Quelch, John A. 1951- Buzzell, Robert Dow 1933- Buzzell, Robert Dow 1933- Salama, Eric R. Salama, Eric R. The marketing challenge of Europe ... |
| title | The marketing challenge of Europe ... |
| title_auth | The marketing challenge of Europe ... |
| title_exact_search | The marketing challenge of Europe ... |
| title_full | The marketing challenge of Europe ... 1992. The marketing challenge of Europe ... John A. Quelch ; Robert D. Buzzell ; Eric R. Salama |
| title_fullStr | The marketing challenge of Europe ... 1992. The marketing challenge of Europe ... John A. Quelch ; Robert D. Buzzell ; Eric R. Salama |
| title_full_unstemmed | The marketing challenge of Europe ... 1992. The marketing challenge of Europe ... John A. Quelch ; Robert D. Buzzell ; Eric R. Salama |
| title_short | The marketing challenge of Europe ... |
| title_sort | the marketing challenge of europe the marketing challenge of europe |
| volume_link | (DE-604)BV023671297 |
| work_keys_str_mv | AT quelchjohna themarketingchallengeofeurope1992 AT buzzellrobertdow themarketingchallengeofeurope1992 AT salamaericr themarketingchallengeofeurope1992 |