Global marketing management:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | Undetermined |
| Veröffentlicht: |
Reading, Mass.
Addison-Wesley
1998
|
| Ausgabe: | 4. ed. |
| Schlagworte: | |
| Beschreibung: | VIII, 703 S. Ill. |
| ISBN: | 0201350629 |
Internformat
MARC
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| 100 | 1 | |a Quelch, John A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Global marketing management |c John A. Quelch ; Christopher A. Bartlett |
| 250 | |a 4. ed. | ||
| 264 | 1 | |a Reading, Mass. |b Addison-Wesley |c 1998 | |
| 300 | |a VIII, 703 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | 1 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
| 689 | 0 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Bartlett, Christopher A. |e Verfasser |4 aut | |
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| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Quelch, John A. Bartlett, Christopher A. |
| author_facet | Quelch, John A. Bartlett, Christopher A. |
| author_role | aut aut |
| author_sort | Quelch, John A. |
| author_variant | j a q ja jaq c a b ca cab |
| building | Verbundindex |
| bvnumber | BV023641320 |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)246015507 (DE-599)BVBBV023641320 |
| dewey-full | 658.848 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 4. ed. |
| format | Book |
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| genre | 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV023641320 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T21:33:11Z |
| institution | BVB |
| isbn | 0201350629 |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-017237670 |
| oclc_num | 246015507 |
| open_access_boolean | |
| owner | DE-523 |
| owner_facet | DE-523 |
| physical | VIII, 703 S. Ill. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Addison-Wesley |
| record_format | marc |
| spelling | Quelch, John A. Verfasser aut Global marketing management John A. Quelch ; Christopher A. Bartlett 4. ed. Reading, Mass. Addison-Wesley 1998 VIII, 703 S. Ill. txt rdacontent n rdamedia nc rdacarrier Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Internationales Marketing (DE-588)4125431-4 s Marketingmanagement (DE-588)4168907-0 s 2\p DE-604 Bartlett, Christopher A. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Quelch, John A. Bartlett, Christopher A. Global marketing management Marketingmanagement (DE-588)4168907-0 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4125431-4 (DE-588)4522595-3 |
| title | Global marketing management |
| title_auth | Global marketing management |
| title_exact_search | Global marketing management |
| title_full | Global marketing management John A. Quelch ; Christopher A. Bartlett |
| title_fullStr | Global marketing management John A. Quelch ; Christopher A. Bartlett |
| title_full_unstemmed | Global marketing management John A. Quelch ; Christopher A. Bartlett |
| title_short | Global marketing management |
| title_sort | global marketing management |
| topic | Marketingmanagement (DE-588)4168907-0 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Marketingmanagement Internationales Marketing Fallstudiensammlung |
| work_keys_str_mv | AT quelchjohna globalmarketingmanagement AT bartlettchristophera globalmarketingmanagement |