Advertising as communication:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge
1995
|
| Ausgabe: | Reprinted |
| Schriftenreihe: | Studies in culture and communication
|
| Schlagworte: | |
| Beschreibung: | XIV, 230 S Ill. |
| ISBN: | 0415027810 |
Internformat
MARC
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|---|---|---|---|
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| 035 | |a (DE-599)BVBBV023544873 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c XA-GB | ||
| 049 | |a DE-521 | ||
| 050 | 0 | |a HF5821.D89 1982b | |
| 082 | 0 | |a 659.1 19 | |
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| 100 | 1 | |a Dyer, Gillian |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Advertising as communication |c Gillian Dyer |
| 250 | |a Reprinted | ||
| 264 | 1 | |a London ; New York |b Routledge |c 1995 | |
| 300 | |a XIV, 230 S |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Studies in culture and communication | |
| 650 | 4 | |a Advertising | |
| 650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Massenmedien |0 (DE-588)4037877-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
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| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
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| author_variant | g d gd |
| building | Verbundindex |
| bvnumber | BV023544873 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5821 |
| callnumber-raw | HF5821.D89 1982b |
| callnumber-search | HF5821.D89 1982b |
| callnumber-sort | HF 45821 D89 41982B |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 631 |
| ctrlnum | (OCoLC)258587277 (DE-599)BVBBV023544873 |
| dewey-full | 659.119 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 19 |
| dewey-search | 659.1 19 |
| dewey-sort | 3659.1 219 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Reprinted |
| format | Book |
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| id | DE-604.BV023544873 |
| illustrated | Illustrated |
| index_date | 2024-07-02T22:36:58Z |
| indexdate | 2024-07-09T21:24:16Z |
| institution | BVB |
| isbn | 0415027810 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016860741 |
| oclc_num | 258587277 |
| open_access_boolean | |
| owner | DE-521 |
| owner_facet | DE-521 |
| physical | XIV, 230 S Ill. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | Routledge |
| record_format | marc |
| series2 | Studies in culture and communication |
| spelling | Dyer, Gillian Verfasser aut Advertising as communication Gillian Dyer Reprinted London ; New York Routledge 1995 XIV, 230 S Ill. txt rdacontent n rdamedia nc rdacarrier Studies in culture and communication Advertising Kommunikation (DE-588)4031883-7 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Kommunikation (DE-588)4031883-7 s Werbung (DE-588)4065541-6 s DE-604 Massenmedien (DE-588)4037877-9 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Dyer, Gillian Advertising as communication Advertising Kommunikation (DE-588)4031883-7 gnd Massenmedien (DE-588)4037877-9 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4031883-7 (DE-588)4037877-9 (DE-588)4065541-6 |
| title | Advertising as communication |
| title_auth | Advertising as communication |
| title_exact_search | Advertising as communication |
| title_exact_search_txtP | Advertising as communication |
| title_full | Advertising as communication Gillian Dyer |
| title_fullStr | Advertising as communication Gillian Dyer |
| title_full_unstemmed | Advertising as communication Gillian Dyer |
| title_short | Advertising as communication |
| title_sort | advertising as communication |
| topic | Advertising Kommunikation (DE-588)4031883-7 gnd Massenmedien (DE-588)4037877-9 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Advertising Kommunikation Massenmedien Werbung |
| work_keys_str_mv | AT dyergillian advertisingascommunication |