International marketing communications:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Oxford <<[u.a.]>>
Butterworth-Heinemann
1994
|
| Ausgabe: | Reprinted |
| Schriftenreihe: | The marketing series : student
|
| Schlagworte: | |
| Beschreibung: | XIV, 456 S. Ill., graph. Darst. |
| ISBN: | 0750605529 |
Internformat
MARC
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| 264 | 1 | |a Oxford <<[u.a.]>> |b Butterworth-Heinemann |c 1994 | |
| 300 | |a XIV, 456 S. |b Ill., graph. Darst. | ||
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| 490 | 0 | |a The marketing series : student | |
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| 650 | 4 | |a Advertising media planning | |
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Datensatz im Suchindex
| _version_ | 1804138190082146304 |
|---|---|
| adam_txt | |
| any_adam_object | |
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| author | Griffin, Tom |
| author_facet | Griffin, Tom |
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| author_sort | Griffin, Tom |
| author_variant | t g tg |
| building | Verbundindex |
| bvnumber | BV023542899 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1416 |
| callnumber-raw | HF1416.G75 1993 |
| callnumber-search | HF1416.G75 1993 |
| callnumber-sort | HF 41416 G75 41993 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)831906179 (DE-599)BVBBV023542899 |
| dewey-full | 659.120 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 20 |
| dewey-search | 659.1 20 |
| dewey-sort | 3659.1 220 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Reprinted |
| format | Book |
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| id | DE-604.BV023542899 |
| illustrated | Illustrated |
| index_date | 2024-07-02T22:36:49Z |
| indexdate | 2024-07-09T21:24:15Z |
| institution | BVB |
| isbn | 0750605529 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016860090 |
| oclc_num | 831906179 |
| open_access_boolean | |
| owner | DE-521 |
| owner_facet | DE-521 |
| physical | XIV, 456 S. Ill., graph. Darst. |
| publishDate | 1994 |
| publishDateSearch | 1994 |
| publishDateSort | 1994 |
| publisher | Butterworth-Heinemann |
| record_format | marc |
| series2 | The marketing series : student |
| spelling | Griffin, Tom Verfasser aut International marketing communications Tom Griffin Reprinted Oxford <<[u.a.]>> Butterworth-Heinemann 1994 XIV, 456 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier The marketing series : student Communication in export marketing Advertising media planning Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 s DE-604 |
| spellingShingle | Griffin, Tom International marketing communications Communication in export marketing Advertising media planning Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4125431-4 |
| title | International marketing communications |
| title_auth | International marketing communications |
| title_exact_search | International marketing communications |
| title_exact_search_txtP | International marketing communications |
| title_full | International marketing communications Tom Griffin |
| title_fullStr | International marketing communications Tom Griffin |
| title_full_unstemmed | International marketing communications Tom Griffin |
| title_short | International marketing communications |
| title_sort | international marketing communications |
| topic | Communication in export marketing Advertising media planning Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Communication in export marketing Advertising media planning Internationales Marketing |
| work_keys_str_mv | AT griffintom internationalmarketingcommunications |