Retail marketing plans: how to prepare them, how to use them
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Oxford <<[u.a.]>>
Butterworth-Heinemann
1997
|
Ausgabe: | Reprint. (twice) |
Schriftenreihe: | CIM professional development series
|
Schlagworte: | |
Beschreibung: | XI, 338 S. graph. Darst. |
ISBN: | 0750620218 |
Internformat
MARC
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Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | McDonald, Malcolm 1938- Tideman, Christopher C. S. |
author_GND | (DE-588)118107585 |
author_facet | McDonald, Malcolm 1938- Tideman, Christopher C. S. |
author_role | aut aut |
author_sort | McDonald, Malcolm 1938- |
author_variant | m m mm c c s t ccs ccst |
building | Verbundindex |
bvnumber | BV023521349 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)174622227 (DE-599)BVBBV023521349 |
dewey-full | 658.87 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.87 |
dewey-search | 658.87 |
dewey-sort | 3658.87 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | Reprint. (twice) |
format | Book |
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illustrated | Illustrated |
index_date | 2024-07-02T22:32:55Z |
indexdate | 2024-07-09T21:23:48Z |
institution | BVB |
isbn | 0750620218 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016841646 |
oclc_num | 174622227 |
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owner | DE-521 |
owner_facet | DE-521 |
physical | XI, 338 S. graph. Darst. |
publishDate | 1997 |
publishDateSearch | 1997 |
publishDateSort | 1997 |
publisher | Butterworth-Heinemann |
record_format | marc |
series2 | CIM professional development series |
spelling | McDonald, Malcolm 1938- Verfasser (DE-588)118107585 aut Retail marketing plans how to prepare them, how to use them Malcolm H. B. McDonald and Christopher C. S. Tideman Reprint. (twice) Oxford <<[u.a.]>> Butterworth-Heinemann 1997 XI, 338 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier CIM professional development series Einzelhandel (DE-588)4127747-8 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s Einzelhandel (DE-588)4127747-8 s DE-604 Tideman, Christopher C. S. Verfasser aut |
spellingShingle | McDonald, Malcolm 1938- Tideman, Christopher C. S. Retail marketing plans how to prepare them, how to use them Einzelhandel (DE-588)4127747-8 gnd Marketingmanagement (DE-588)4168907-0 gnd |
subject_GND | (DE-588)4127747-8 (DE-588)4168907-0 |
title | Retail marketing plans how to prepare them, how to use them |
title_auth | Retail marketing plans how to prepare them, how to use them |
title_exact_search | Retail marketing plans how to prepare them, how to use them |
title_exact_search_txtP | Retail marketing plans how to prepare them, how to use them |
title_full | Retail marketing plans how to prepare them, how to use them Malcolm H. B. McDonald and Christopher C. S. Tideman |
title_fullStr | Retail marketing plans how to prepare them, how to use them Malcolm H. B. McDonald and Christopher C. S. Tideman |
title_full_unstemmed | Retail marketing plans how to prepare them, how to use them Malcolm H. B. McDonald and Christopher C. S. Tideman |
title_short | Retail marketing plans |
title_sort | retail marketing plans how to prepare them how to use them |
title_sub | how to prepare them, how to use them |
topic | Einzelhandel (DE-588)4127747-8 gnd Marketingmanagement (DE-588)4168907-0 gnd |
topic_facet | Einzelhandel Marketingmanagement |
work_keys_str_mv | AT mcdonaldmalcolm retailmarketingplanshowtopreparethemhowtousethem AT tidemanchristophercs retailmarketingplanshowtopreparethemhowtousethem |