Internet world guide to one-to-one Web marketing: [build a relationship marketing strategy one customer at a time]
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York ; Weinheim [u.a.]
Wiley
1998
|
| Series: | Mecklermedia
|
| Subjects: | |
| Physical Description: | XIV, 386 S. graph. Darst. |
| ISBN: | 0471251666 |
Staff View
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV023518955 | ||
| 003 | DE-604 | ||
| 005 | 20040716000000.0 | ||
| 007 | t | ||
| 008 | 990210s1998 xxud||| |||| 00||| eng d | ||
| 020 | |a 0471251666 |9 0-471-25166-6 | ||
| 035 | |a (OCoLC)611752030 | ||
| 035 | |a (DE-599)BVBBV023518955 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c XD-US | ||
| 049 | |a DE-521 | ||
| 050 | 0 | |a HF5415.1265.A418 1998 | |
| 082 | 0 | |a 658.8/4 21 | |
| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 100 | 1 | |a Allen, Cliff |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Internet world guide to one-to-one Web marketing |b [build a relationship marketing strategy one customer at a time] |c Cliff Allen ; Deborah Kania ; Beth Yaeckel |
| 264 | 1 | |a New York ; Weinheim [u.a.] |b Wiley |c 1998 | |
| 300 | |a XIV, 386 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Mecklermedia | |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Web sites -- Design | |
| 650 | 4 | |a Internet advertising | |
| 650 | 4 | |a Internet | |
| 650 | 4 | |a World Wide Web | |
| 700 | 1 | |a Kania, Deborah |e Verfasser |4 aut | |
| 700 | 1 | |a Yaeckel, Beth |e Verfasser |0 (DE-588)129217425 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-016839281 | ||
Record in the Search Index
| _version_ | 1804138158825144320 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Allen, Cliff Kania, Deborah Yaeckel, Beth |
| author_GND | (DE-588)129217425 |
| author_facet | Allen, Cliff Kania, Deborah Yaeckel, Beth |
| author_role | aut aut aut |
| author_sort | Allen, Cliff |
| author_variant | c a ca d k dk b y by |
| building | Verbundindex |
| bvnumber | BV023518955 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.1265.A418 1998 |
| callnumber-search | HF5415.1265.A418 1998 |
| callnumber-sort | HF 45415.1265 A418 41998 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)611752030 (DE-599)BVBBV023518955 |
| dewey-full | 658.8/421 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/4 21 |
| dewey-search | 658.8/4 21 |
| dewey-sort | 3658.8 14 221 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01255nam a2200397zc 4500</leader><controlfield tag="001">BV023518955</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20040716000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">990210s1998 xxud||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0471251666</subfield><subfield code="9">0-471-25166-6</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)611752030</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV023518955</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">XD-US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-521</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.1265.A418 1998</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/4 21</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Allen, Cliff</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Internet world guide to one-to-one Web marketing</subfield><subfield code="b">[build a relationship marketing strategy one customer at a time]</subfield><subfield code="c">Cliff Allen ; Deborah Kania ; Beth Yaeckel</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York ; Weinheim [u.a.]</subfield><subfield code="b">Wiley</subfield><subfield code="c">1998</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XIV, 386 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Mecklermedia</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Web sites -- Design</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet advertising</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">World Wide Web</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Kania, Deborah</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Yaeckel, Beth</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)129217425</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-016839281</subfield></datafield></record></collection> |
| id | DE-604.BV023518955 |
| illustrated | Illustrated |
| index_date | 2024-07-02T22:32:28Z |
| indexdate | 2024-07-09T21:23:45Z |
| institution | BVB |
| isbn | 0471251666 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016839281 |
| oclc_num | 611752030 |
| open_access_boolean | |
| owner | DE-521 |
| owner_facet | DE-521 |
| physical | XIV, 386 S. graph. Darst. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Wiley |
| record_format | marc |
| series2 | Mecklermedia |
| spelling | Allen, Cliff Verfasser aut Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] Cliff Allen ; Deborah Kania ; Beth Yaeckel New York ; Weinheim [u.a.] Wiley 1998 XIV, 386 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Mecklermedia Internet marketing Web sites -- Design Internet advertising Internet World Wide Web Kania, Deborah Verfasser aut Yaeckel, Beth Verfasser (DE-588)129217425 aut |
| spellingShingle | Allen, Cliff Kania, Deborah Yaeckel, Beth Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] Internet marketing Web sites -- Design Internet advertising Internet World Wide Web |
| title | Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] |
| title_auth | Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] |
| title_exact_search | Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] |
| title_exact_search_txtP | Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] |
| title_full | Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] Cliff Allen ; Deborah Kania ; Beth Yaeckel |
| title_fullStr | Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] Cliff Allen ; Deborah Kania ; Beth Yaeckel |
| title_full_unstemmed | Internet world guide to one-to-one Web marketing [build a relationship marketing strategy one customer at a time] Cliff Allen ; Deborah Kania ; Beth Yaeckel |
| title_short | Internet world guide to one-to-one Web marketing |
| title_sort | internet world guide to one to one web marketing build a relationship marketing strategy one customer at a time |
| title_sub | [build a relationship marketing strategy one customer at a time] |
| topic | Internet marketing Web sites -- Design Internet advertising Internet World Wide Web |
| topic_facet | Internet marketing Web sites -- Design Internet advertising Internet World Wide Web |
| work_keys_str_mv | AT allencliff internetworldguidetoonetoonewebmarketingbuildarelationshipmarketingstrategyonecustomeratatime AT kaniadeborah internetworldguidetoonetoonewebmarketingbuildarelationshipmarketingstrategyonecustomeratatime AT yaeckelbeth internetworldguidetoonetoonewebmarketingbuildarelationshipmarketingstrategyonecustomeratatime |