Business market management: understanding, creating, and delivering value
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Upper Saddle River, NJ
Pearson Education Internat.
2009
|
| Ausgabe: | 3. ed., internat. ed. |
| Schlagworte: | |
| Beschreibung: | XXV, 470 S. graph. Darst. |
| ISBN: | 9780132089968 0132089963 9780136000884 |
Internformat
MARC
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| 007 | t | ||
| 008 | 080807s2009 xxud||| |||| 00||| eng d | ||
| 010 | |a 2008012486 | ||
| 020 | |a 9780132089968 |9 978-0-13-208996-8 | ||
| 020 | |a 0132089963 |9 0-13-208996-3 | ||
| 020 | |a 9780136000884 |9 978-0-13-600088-4 | ||
| 035 | |a (OCoLC)495259700 | ||
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| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
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| 100 | 1 | |a Anderson, James C. |d 1953- |e Verfasser |0 (DE-588)142835374 |4 aut | |
| 245 | 1 | 0 | |a Business market management |b understanding, creating, and delivering value |c James C. Anderson ; James A. Narus ; Das Narayandas |
| 250 | |a 3. ed., internat. ed. | ||
| 264 | 1 | |a Upper Saddle River, NJ |b Pearson Education Internat. |c 2009 | |
| 300 | |a XXV, 470 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Marketing industriel |2 ram | |
| 650 | 4 | |a Industrial marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Business-to-Business-Marketing |0 (DE-588)4631075-7 |2 gnd |9 rswk-swf |
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| 689 | 1 | 0 | |a Business-to-Business-Marketing |0 (DE-588)4631075-7 |D s |
| 689 | 1 | |5 DE-188 | |
| 700 | 1 | |a Narus, James A. |e Verfasser |4 aut | |
| 700 | 1 | |a Narayandas, Das |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-016662489 | ||
Datensatz im Suchindex
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| author | Anderson, James C. 1953- Narus, James A. Narayandas, Das |
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| author_facet | Anderson, James C. 1953- Narus, James A. Narayandas, Das |
| author_role | aut aut aut |
| author_sort | Anderson, James C. 1953- |
| author_variant | j c a jc jca j a n ja jan d n dn |
| building | Verbundindex |
| bvnumber | BV023480321 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.1263 |
| callnumber-search | HF5415.1263 |
| callnumber-sort | HF 45415.1263 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)495259700 (DE-599)BVBBV023480321 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 3. ed., internat. ed. |
| format | Book |
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| id | DE-604.BV023480321 |
| illustrated | Illustrated |
| index_date | 2024-07-02T21:37:42Z |
| indexdate | 2024-07-09T21:19:44Z |
| institution | BVB |
| isbn | 9780132089968 0132089963 9780136000884 |
| language | English |
| lccn | 2008012486 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016662489 |
| oclc_num | 495259700 |
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| physical | XXV, 470 S. graph. Darst. |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Pearson Education Internat. |
| record_format | marc |
| spelling | Anderson, James C. 1953- Verfasser (DE-588)142835374 aut Business market management understanding, creating, and delivering value James C. Anderson ; James A. Narus ; Das Narayandas 3. ed., internat. ed. Upper Saddle River, NJ Pearson Education Internat. 2009 XXV, 470 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing industriel ram Industrial marketing Marketing (DE-588)4037589-4 gnd rswk-swf Business-to-Business-Marketing (DE-588)4631075-7 gnd rswk-swf Marketing (DE-588)4037589-4 s Business-to-Business-Marketing (DE-588)4631075-7 s DE-604 DE-188 Narus, James A. Verfasser aut Narayandas, Das Verfasser aut |
| spellingShingle | Anderson, James C. 1953- Narus, James A. Narayandas, Das Business market management understanding, creating, and delivering value Marketing industriel ram Industrial marketing Marketing (DE-588)4037589-4 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4631075-7 |
| title | Business market management understanding, creating, and delivering value |
| title_auth | Business market management understanding, creating, and delivering value |
| title_exact_search | Business market management understanding, creating, and delivering value |
| title_exact_search_txtP | Business market management understanding, creating, and delivering value |
| title_full | Business market management understanding, creating, and delivering value James C. Anderson ; James A. Narus ; Das Narayandas |
| title_fullStr | Business market management understanding, creating, and delivering value James C. Anderson ; James A. Narus ; Das Narayandas |
| title_full_unstemmed | Business market management understanding, creating, and delivering value James C. Anderson ; James A. Narus ; Das Narayandas |
| title_short | Business market management |
| title_sort | business market management understanding creating and delivering value |
| title_sub | understanding, creating, and delivering value |
| topic | Marketing industriel ram Industrial marketing Marketing (DE-588)4037589-4 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd |
| topic_facet | Marketing industriel Industrial marketing Marketing Business-to-Business-Marketing |
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