Strategic marketing for educational institutions:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Englewood Cliffs, NJ
Prentice-Hall
2002
|
Ausgabe: | 2. ed.,transferred to digital print on demand |
Schlagworte: | |
Beschreibung: | XII, 484 S. Ill., graph. Darst. |
ISBN: | 0136689892 |
Internformat
MARC
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035 | |a (DE-599)BVBBV023370154 | ||
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041 | 0 | |a eng | |
044 | |a xxu |c XD-US | ||
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100 | 1 | |a Kotler, Philip |d 1931- |e Verfasser |0 (DE-588)121409600 |4 aut | |
245 | 1 | 0 | |a Strategic marketing for educational institutions |c Philip Kotler ; Karen F. A. Fox |
250 | |a 2. ed.,transferred to digital print on demand | ||
264 | 1 | |a Englewood Cliffs, NJ |b Prentice-Hall |c 2002 | |
300 | |a XII, 484 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Erziehung | |
650 | 4 | |a Education |x Marketing | |
650 | 4 | |a Schools |x Public relations | |
650 | 4 | |a Educational fund raising | |
650 | 4 | |a Educational planning | |
650 | 0 | 7 | |a Bildungseinrichtung |0 (DE-588)4145467-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Schule |0 (DE-588)4053474-1 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Bildungswesen |0 (DE-588)4006681-2 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Bildungswesen |0 (DE-588)4006681-2 |D s |
689 | 0 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
689 | 1 | 1 | |a Schule |0 (DE-588)4053474-1 |D s |
689 | 1 | |5 DE-604 | |
689 | 2 | 0 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
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689 | 2 | |8 1\p |5 DE-604 | |
689 | 3 | 0 | |a Bildungseinrichtung |0 (DE-588)4145467-4 |D s |
689 | 3 | |8 2\p |5 DE-604 | |
700 | 1 | |a Fox, Karen F. |e Verfasser |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-016553428 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Kotler, Philip 1931- Fox, Karen F. |
author_GND | (DE-588)121409600 |
author_facet | Kotler, Philip 1931- Fox, Karen F. |
author_role | aut aut |
author_sort | Kotler, Philip 1931- |
author_variant | p k pk k f f kf kff |
building | Verbundindex |
bvnumber | BV023370154 |
callnumber-first | L - Education |
callnumber-label | LB2847 |
callnumber-raw | LB2847.K68 1994 |
callnumber-search | LB2847.K68 1994 |
callnumber-sort | LB 42847 K68 41994 |
callnumber-subject | LB - Theory and Practice of Education |
classification_rvk | QP 637 |
ctrlnum | (OCoLC)612658428 (DE-599)BVBBV023370154 |
dewey-full | 371.2/0620 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 371 - Schools and their activities; special education |
dewey-raw | 371.2/06 20 |
dewey-search | 371.2/06 20 |
dewey-sort | 3371.2 16 220 |
dewey-tens | 370 - Education |
discipline | Pädagogik Wirtschaftswissenschaften |
discipline_str_mv | Pädagogik Wirtschaftswissenschaften |
edition | 2. ed.,transferred to digital print on demand |
format | Book |
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id | DE-604.BV023370154 |
illustrated | Illustrated |
index_date | 2024-07-02T21:12:16Z |
indexdate | 2024-07-09T21:17:03Z |
institution | BVB |
isbn | 0136689892 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016553428 |
oclc_num | 612658428 |
open_access_boolean | |
owner | DE-384 DE-521 DE-634 DE-Eb1 |
owner_facet | DE-384 DE-521 DE-634 DE-Eb1 |
physical | XII, 484 S. Ill., graph. Darst. |
publishDate | 2002 |
publishDateSearch | 2002 |
publishDateSort | 2002 |
publisher | Prentice-Hall |
record_format | marc |
spelling | Kotler, Philip 1931- Verfasser (DE-588)121409600 aut Strategic marketing for educational institutions Philip Kotler ; Karen F. A. Fox 2. ed.,transferred to digital print on demand Englewood Cliffs, NJ Prentice-Hall 2002 XII, 484 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Erziehung Education Marketing Schools Public relations Educational fund raising Educational planning Bildungseinrichtung (DE-588)4145467-4 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Schule (DE-588)4053474-1 gnd rswk-swf Bildungswesen (DE-588)4006681-2 gnd rswk-swf Bildungswesen (DE-588)4006681-2 s Marketing (DE-588)4037589-4 s DE-604 Öffentlichkeitsarbeit (DE-588)4043188-5 s Schule (DE-588)4053474-1 s 1\p DE-604 Bildungseinrichtung (DE-588)4145467-4 s 2\p DE-604 Fox, Karen F. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Kotler, Philip 1931- Fox, Karen F. Strategic marketing for educational institutions Erziehung Education Marketing Schools Public relations Educational fund raising Educational planning Bildungseinrichtung (DE-588)4145467-4 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Marketing (DE-588)4037589-4 gnd Schule (DE-588)4053474-1 gnd Bildungswesen (DE-588)4006681-2 gnd |
subject_GND | (DE-588)4145467-4 (DE-588)4043188-5 (DE-588)4037589-4 (DE-588)4053474-1 (DE-588)4006681-2 |
title | Strategic marketing for educational institutions |
title_auth | Strategic marketing for educational institutions |
title_exact_search | Strategic marketing for educational institutions |
title_exact_search_txtP | Strategic marketing for educational institutions |
title_full | Strategic marketing for educational institutions Philip Kotler ; Karen F. A. Fox |
title_fullStr | Strategic marketing for educational institutions Philip Kotler ; Karen F. A. Fox |
title_full_unstemmed | Strategic marketing for educational institutions Philip Kotler ; Karen F. A. Fox |
title_short | Strategic marketing for educational institutions |
title_sort | strategic marketing for educational institutions |
topic | Erziehung Education Marketing Schools Public relations Educational fund raising Educational planning Bildungseinrichtung (DE-588)4145467-4 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Marketing (DE-588)4037589-4 gnd Schule (DE-588)4053474-1 gnd Bildungswesen (DE-588)4006681-2 gnd |
topic_facet | Erziehung Education Marketing Schools Public relations Educational fund raising Educational planning Bildungseinrichtung Öffentlichkeitsarbeit Marketing Schule Bildungswesen |
work_keys_str_mv | AT kotlerphilip strategicmarketingforeducationalinstitutions AT foxkarenf strategicmarketingforeducationalinstitutions |